Werkstudent:innen (M/w/d) Im Bereich Panel

vor 1 Monat


Nuernberg, Deutschland GfK Vollzeit

Country

Germany

Job Family

Human Resources

For over 80 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our headquarters in Germany and a presence in around 60 countries worldwide, you benefit from our global company with a diverse community of ~9,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, you can take your future into your own hands. We value talent, skills and responsibility and support your development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to a trusted provider of prescriptive data analytics powered by innovative technology. This is only possible with extraordinary people and this is why we are looking for YOU to help create our future. For our employees as well as for our clients we pursue one goal: Growth from Knowledge

**Job Description**:
Unser Ziel ist die Ermittlung der TV-Quoten, wobei der Schwerpunkt unseres Teams auf der methodischen Betreuung des GfK-Fernsehforschungspanels liegt. Dazu gehören Prozesse wie beispielsweise die Rekrutierung und Betreuung von Panelhaushalten sowie Datenaktualisierungen und Qualitätssicherung.

Zu Deinen Aufgaben zählen:

- Erfassung sowie Weiterverarbeitung von Daten und Informationen von teilnahmebereiten Haushalten
- Pflege und Dokumentation dieser Haushaltsinformationen
- Versand von Infomaterial an Haushalte, Bearbeitung von postalischem Rücklauf
- Qualitätsüberprüfung und -sicherung von CATI-Interviews
- Befragungen von teilnahmebereiten Haushalten per Telefon
- Scannen von Fragebogen, Verifizieren und Kontrolle der Datensätze
- Vorbereitung und Unterstützung bei Versand der Teilnahmevereinbarung
- Dokumentation des Rollout-Prozesses: Erstellung und Pflege von Ergebnisberichten und Präsentationen

Das bringst Du mit:

- Du studierst Marketing, Betriebswirtschaftslehre / Volkswirtschaftslehre, Soziologie, Psychologie oder einen vergleichbaren Studiengang im Bachelor oder Master
- Du hast Spaß am Thema Medienforschung
- Du bist eine hoch motivierte Persönlichkeit, die sich gerne mit ihrem Arbeitsstil in ein engagiertes Team integriert
- Du zeichnest dich durch analytische Fähigkeiten aus und dein Fokus liegt auf einem guten Arbeitsergebnis
- Du hast sehr gute MS-Office-Kenntnisse (insbesondere Excel) und idealerweise SPSS Kenntnisse
- dann freuen wir uns auf deine Bewerbung bei der GfK Fernsehforschung

Weitere Informationen:

- Einsatzdauer 12 Monate, Verlängerung möglich
- 20h/Woche / Vollzeit in Semesterferien
- Standort: Nürnberg Steinbühl

Unsere Benefits:

- Attraktive Vergütung
- Angenehmes Arbeitsklima in einem sympathischen und motivierten Team
- Kompetente und umfassende Betreuung
- Spannende und herausfordernde Tätigkeiten mit einem tiefgreifenden Blick in die Fernsehforschung und TV-Quoten-Messung

We are an ethical and honest company that is wholly committed to its clients and employees. We are proud to be an inclusive workplace for all and are committed to equal opportunity in employment which focuses on all of our employees reaching their full potential. At GfK we work collaboratively with our colleagues but offer a flexible working approach, including dividing our time between office & remote working as well as the opportunity to flex our working hours around team core hours.

We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit. We make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to get to know you



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