Head of Growth Marketing
vor 5 Monaten
**Company Description**
With Enpal we are pursuing the dream of building the largest renewables community in Europe.
How do we do this? Enpal finally makes solar easy: We rent solar systems, electricity storage devices, wall boxes and heat pumps at an all-inclusive rate, supplemented by a low-cost green electricity rate, and intelligently networked to form an integrated overall solution. True to the motto “digital, decentralized and 100% renewable“, our heart beats both for the rapid development of a company and for combating the greatest challenge of our generation — climate change.
As the first green unicorn in Germany, we see it as our duty to further advance our mission of green energy for everyone. Be part of this success story and change the world together with us
**Sector**: Renewable Energy
**Language Requirement**: Fluency in both Italian and English
Enpal, a leader in the renewable energy sector with its heart in Berlin and a key focus on the Italian market, is looking for a Growth Marketing Manager to join our team in Milan. This role is ideal for someone who thrives in the fast-paced environment of a startup and is passionate about making a significant impact in the world of renewable energy.
**Tasks**:
- Develop and implement strategic marketing plans focused on customer acquisition, retention, and revenue growth within the Italian market.
- Analyze data to draw insights and make informed, data-driven decisions to optimize marketing strategies.
- Lead and inspire a team, promoting a culture of collaboration and results-orientation.
- Manage financial aspects of marketing campaigns, ensuring cost-effectiveness and efficiency across various channels.
- Create tailored marketing strategies that resonate with our specific target audience in the renewable energy sector.
- Effectively communicate the value proposition of our products and services to diverse audiences.
- Set clear marketing KPIs and goals, regularly tracking and measuring success using analytics tools.
- Adapt and respond swiftly to the changing needs and dynamics of a startup environment.
**Join Us**:
Be part of an international team that is pioneering the future of renewable energy in Italy. At Enpal, you will have the opportunity to make a real difference, shaping the future of our company and contributing to a greener world.
**Qualifications**
- 3+ years of experience
- Bachelor/Master degree ideally from a top-tier business school.
- Proficiency in various digital marketing channels
- Strong analytical skills with a data-driven mindset
- Strategic planning expertise, particularly in customer acquisition and revenue growth
- Proven ability to lead and motivate a team
- Financial acumen in evaluating marketing channel effectiveness
- Deep understanding of the target audience, particularly in the renewable energy sector
- Excellent communication skills, able to articulate product/service value effectively
- Flexibility and adaptability in a fast-paced setting
**Desirable**:
- Previous experience in a startup environment
- Experience in the energy field, particularly renewable energy
**Additional Information**
At Enpal we are proud of the diversity of our team. Neither when hiring nor during the employment relationship are decisions made on the basis of skin color, religion or religious belief, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age. Enpal stands for a safe workplace and takes action against discrimination and harassment of any kind.
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