Technical Product Lead

vor 3 Wochen

Hamburg, Deutschland AppLike GmbH Vollzeit

adjoe is a leading mobile ad platform developing cutting-edge advertising and monetization solutions that take its app partners’ business to the next level. Part of theapplike group ecosystem, adjoe is home to an advanced tech stack, powerful financial backing from Bertelsmann, and a highly motivated workforce to be reckoned with.

**Meet Your Team: Core & Integrations Team (part of the Demand Solutions team)**

The Demand Solutions department builds the core technologies to help mobile publishers acquire the right users for their apps and games. The team is proud that adjoe’s software - developed 100 percent in-house - manages, provides, and analyzes advertisements for more than 200 million daily mobile users.

adjoe's Demand Solutions department builds modern user interfaces and software and powers its analytics in the dashboard with state-of-the-art databases like Druid. All to give advertisers and account managers the insights they need. The team provides statistical data via a dashboard in order to supply our partners with valuable insights. For this we leverage machine learning models built by our BI analysts and data scientists.

Besides delivering high standards, Demand Solutions remains flexible and autonomous from adjoe’s other tech teams. To develop new platform features fast, this versatile team works on adjoe’s Go backend, which feeds data to the TypeScript React frontend.

As part of the Demand Solutions team, **the Core & Integrations team** is responsible for core logic of our advertising platform: campaign distribution to find the best combination of advertising campaigns for end users, campaign management API to optimize existing advertising campaigns and some other smaller API products.

**The Core & Integrations team** also handles integrations with our external partners like our attribution partners - MMPs (Appsflyer, Adjust, etc.) or aggregators working with the advertisers using our platform.

**What You Will Do**:

- Strategy Development: Define and refine the product strategy and roadmap for Campaign distribution, Campaign management, reporting API products based on user feedback, and business goals.
- Managing new integrations: Implement new and adjust existing integrations with our partners.
- User Research and Feedback: Conduct user research and gather feedback to understand the needs, behaviors, and pain points of users, facilitating the design of a user-centric product.
- Product Development Oversight: Work closely with the development team to ensure features are implemented according to specifications and that the product aligns with overall business objectives.
- Launch and Rollout: Plan and manage the launch of new features and updates, including coordinating with marketing for go-to-market strategies and ensuring that support teams are prepared.
- Performance Monitoring: Monitor the product’s performance through metrics and KPIs to gauge success and identify areas for improvement.
- Stakeholder Communication: Act as the primary liaison between the Core & Integrations team and other business & tech units and between the team and external integration partners (MMPs, agencies, direct advertisers, etc.). Regularly communicate progress, risks, and opportunities to all stakeholders, including senior management, to ensure alignment and support.

**Who You Are**:

- You like running new experiments, a/b testing and know how to do it properly.
- You have a proven track record of delivering data-driven products and solutions that have contributed to business growth and scalability and make decisions based on date.
- You have experience in hiring people, doing regular 1-1s, creating career plans.
- You can speak both tech & business languages: discuss feature implementation with engineers and business needs with business development colleagues. You understand how API and databases work and can explain it.
- You have experience in basic data analysis and extracting valuable insights from data.
- You have experience in working with task-tracking tools (Jira, GitLab, etc).
- Plus: You have experience in using BI tools (QuickSight, Tableau, MS PowerBI).
- Plus: You know how to work with SQL, Python, or R.
- Plus: You experience managing DS teams.
- Plus: You have technical background.
- Plus: You have AdTech experience.

**Have You Heard of Our Perks?**:

- ** Work-Life Package**: 2 remote days per week, 30 vacation days, 3 weeks per year of remote work, flexible working hours, dog-friendly kick-ass office in the center of the city.
- ** Relocation Package**: Visa & legal support, relocation bonus, reimbursement of German Classes costs and more.
- ** Happy Belly Package**: Monthly company lunch, tons of free snacks and drinks, free breakfast & fresh delicious pastries every Monday
- ** Physical & Mental Health Package**: In-house gym with personal trainer, various classes like Yoga with expert teachers.
- ** Activity Package**: Regular team and company events, hackathons.
- ** E

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