Mobile Paid User Acquisition Manager

vor 2 Monaten

Berlin, Deutschland REPLUG Vollzeit

Are you fascinated by performance marketing and can't wait to open your laptop in the morning to see how your latest ad campaign is performing? Do you eat Lookalikes for breakfast and drink coffee with CPAs? Is your grocery list built with a Pivot table and do you consider yourself the Picasso of AI creations? Then keep reading

REPLUG is looking for an experienced and enthusiastic Mobile Paid User Acquisition Manager (m/f/d), eager to take the next steps in their mobile marketing career working in a fast-growing international agency.

You will have the opportunity to deepen your knowledge of mobile paid user acquisition, working alongside top industry specialists, launching, scaling, and optimizing mobile performance campaigns for our clients' portfolio, from subscription apps to mobile games.

Tasks
  • Setting up and managing performance advertising campaigns on major Paid Social Media platforms (Facebook, Instagram, Twitter, Snapchat, TikTok, etc.).
  • Setting up and managing campaigns on Google Ads and Apple Search Ads
  • Taking care of MMP (Mobile Measurement Partners) setup to ensure proper monitoring by our Mobile Paid User Acquisition team
  • Creation and updating of performance reports based on targeted KPIs on tools such as Google Sheet, Google Data Studio, Tableau, etc.
  • Continuous analysis and optimization of user acquisition and retargeting campaigns to achieve our clients' business goals.
  • Prepare creative briefs for our graphics team so that we always have new creative for campaigns.
  • Use UGC (user-generated content) tools to find the best creators to promote our clients' apps.
  • Exploring artificial intelligence tools to improve our creative production process and our advertising activities in general
  • Consult with our clients on tracking & analytics topics such as SKAN, MMP, Attribution, etc.
Requirements
  • You have 2+ years of proven success in managing paid user acquisition channels for mobile applications
  • You have in-depth knowledge of the main Mobile Measurement Partners tools (Adjust, Appsflyer, Branch, Kochava, etc.) and know all about tracking and attribution
  • You know how to set up Apple's SKAd network better than Tim Cook does
  • You are familiar with Excel, Google Data Studio, Tableau or other BI tools
  • You understand the importance of reporting, both to improve results and to show the client how good you are.
  • You have good presentation skills and can use Google Slides, Keynote and Power Point
  • You believe that small details can make a big difference
  • You like to question every accomplishment to figure out how to improve.
  • The word "complacency" is not part of your vocabulary
  • You are proactive and bring an entrepreneurial mindset to the team
  • You're a firm believer in sharing knowledge and eager to contribute to the community through content creation and speaking engagements
  • You are fluent in English, but other languages are welcome.
  • Plus: Basic understanding of app store optimization strategies.
  • Plus: Use of tools such as Canva, Midjourney, CapCut is highly valued.

We know it's a lot of requirements, but we value transparency and like to be clear up front about what we expect from you :-)

Benefits
  • You will have access to a yearly educational budget to improve your mobile marketing knowledge
  • You will work side-by-side with the two co-founders, gaining invaluable insights on how to successfully grow a business
  • You will be joining an early stage, high-growth mobile app marketing agency with possibilities to contribute first-hand to our success
  • As part of the core-growth team, you will have a chance to define your career path and grow with us as we keep expanding our business
  • You will be working on interesting and fast-growing applications, from educational to social media and dating, as well as educational and wellness applications and mobile gaming.

Our business is driven by core values that guide us through every activity, challenge, and opportunity in our day-to-day business. Our core values are:

😎 Team - Together we are stronger and can deliver better value to our partners. We foster teamwork and empower our team members to proactively contribute to making a difference.

🤝 Collaboration - To achieve great results, teams must collaborate continuously and find ways to overcome issues together. We believe that collaboration is a key value to help REPLUGers achieve their personal goals, as well as supporting the overall company’s growth.

📚 Knowledge - Knowledge is power and through it, we help our partners and team members grow fast. Knowledge sharing has helped us grow quickly in a competitive industry and gain trust from a wide variety of partners.

👀 Transparency - Transparency led us all the way here and is at the basis of our business. We believe with transparent communication and clear objectives, we can achieve the best results for us internally, but also for our partners.

✊ Empowerment - Our approach is transparent and result-driven, which helps us to empower our clients to make a difference. We take ownership of processes and results so that partners and team members can focus on doing what they do best.

********

At REPLUG we strive to make our clients happy, and we go proud of saying that we usually accomplish our goal. Don’t believe us? Check our:

  • Our Clutch Reviews: clutch. co/profile/replug#reviews
  • Our Success stories: rplg. io/success-stories/

********

Some recent awards and recognitions for REPLUG:

  • Top Mobile App marketing Company 2022 and 2023 - Clutch
  • Top App Marketing Company 2023 - Business Of Apps
  • Best User Retention Campaign 2021 - App Growth Awards
  • Best Integrated Mobile Advertising Campaign 2023 - Web Excellence Award
  • Most Effective App Install Campaign 2023 - Effective Mobile Marketing Awards
  • Gran Prix Awards 2023 - Effective Mobile Marketing Awards
  • Top 1000 Companies 2023 - Clutch
  • Top B2B Company 2023 - Clutch
  • App Marketing Campaign of the Year 2023 Finalist - App Growth Awards
  • Best User Acquisition Company 2023 Finalist - App Growth Awards

********

Some brands you will work with:

Bolt, BILD News, Intesa San Paolo, Momox, Mediaset, Autodoc, Welt News, Upday, PhotoSì, Fitness AI, Jelly Juice, Cookie Clickers, Podimo

********

This is probably one of the longest job descriptions you have ever read. You must at least appreciate our effort to find the right person 🤓 But if you have made it this far, it means that you may recognize yourself in what you have read. If so, we look forward to talking with you

  • Mobile Paid User Acquisition Manager

    vor 2 Monaten

    Berlin, Deutschland REPLUG Vollzeit

    Are you fascinated by performance marketing and can't wait to open your laptop in the morning to see how your latest ad campaign is performing? Do you eat Lookalikes for breakfast and drink coffee with CPAs? Is your grocery list built with a Pivot table and do you consider yourself the Picasso of AI creations? Then keep reading!REPLUG is looking for an...

  • Mobile Paid User Acquisition Manager

    Vor 4 Tagen

    Berlin, Deutschland REPLUG Vollzeit

    Are you fascinated by performance marketing and can't wait to open your laptop in the morning to see how your latest ad campaign is performing? Do you eat Lookalikes for breakfast and drink coffee with CPAs? Is your grocery list built with a Pivot table and do you consider yourself the Picasso of AI creations? Then keep reading!REPLUG is looking for an...

  • (Senior) Performance Marketing Manager

    vor 2 Wochen

    Berlin, Deutschland Wolt Vollzeit

    In Wolt, the Central Growth Team is the force driving the entire user funnel from awareness to retention for both new and existing customers as well as our courier partners in our 25 markets. With a strategic mindset, we work to acquire new users as well as make sure our overall funnel is in good shape. Efficiency and incrementally are the key drivers for...

  • (Senior) Performance Marketing Manager

    Vor 4 Tagen

    Berlin, Deutschland Wolt Vollzeit

    In Wolt, the Central Growth Team is the force driving the entire user funnel from awareness to retention for both new and existing customers as well as our courier partners in our 25 markets. With a strategic mindset, we work to acquire new users as well as make sure our overall funnel is in good shape. Efficiency and incrementally are the key drivers for...

  • Junior User-Acquisition-Manager

    Vor 4 Tagen

    Berlin, Deutschland YoungCapital Vollzeit

    Junior User-Acquisition-Manager-Jobs (m/w/d): Gehalt & InfosStarte deine Karriere als Junior User-Acquisition-Manager (m/w/d) und tauche ein in die Welt des digitalen Marketings.Was du machen wirst: Als Junior User-Acquisition-Manager (m/w/d) bist du verantwortlich für die Planung, Umsetzung und Überwachung von User-Acquisition-Strategien. Ziel ist es,...

  • Junior User-Acquisition-Manager

    Vor 6 Tagen

    Berlin, Deutschland YoungCapital Vollzeit

    Junior User-Acquisition-Manager-Jobs (m/w/d): Gehalt & InfosStarte deine Karriere als Junior User-Acquisition-Manager (m/w/d) und tauche ein in die Welt des digitalen Marketings.Was du machen wirst: Als Junior User-Acquisition-Manager (m/w/d) bist du verantwortlich für die Planung, Umsetzung und Überwachung von User-Acquisition-Strategien. Ziel ist es,...

  • Junior User-Acquisition-Manager

    vor 2 Wochen

    Berlin, Deutschland YoungCapital Vollzeit

    Junior User-Acquisition-Manager-Jobs (m/w/d): Gehalt & InfosStarte deine Karriere als Junior User-Acquisition-Manager (m/w/d) und tauche ein in die Welt des digitalen Marketings.Was du machen wirst: Als Junior User-Acquisition-Manager (m/w/d) bist du verantwortlich für die Planung, Umsetzung und Überwachung von User-Acquisition-Strategien. Ziel ist es,...

  • Head of User Acquisition

    vor 1 Monat

    Berlin, Deutschland Tamatem Vollzeit

    **Location: Abu Dhabi, United Arab Emirates** As a **Head of User Acquisition & Ad Monetization** at Tamatem: you will lead the development, planning and execution of acquisition marketing strategies for Tamatem’s games to drive profitable growth. Alongside a team of performance marketers that you’ll lead our acquisition efforts for the games you’re...

  • Head of User Acquisition

    Vor 4 Tagen

    Berlin, Deutschland Start To Finish Consulting GmbH Vollzeit

    We are Start to Finish. **No startup can grow without the right team**: that's why we support aspiring startups and growth companies such as Snocks, Seller X, SchemaM, Formary and many more in recruiting the key positions in their teams. With more than 100 happy clients, we are the #1 recruiting boutique for e-commerce startups in German-speaking...

  • [Kolibri Games] User Acquisition Manager

    vor 2 Monaten

    Berlin, Deutschland Ubisoft Vollzeit

    Job Description We are looking for a User Acquisition Manager to work within our marketing team and help acquire new players for our current and future mobile games. Working with the UA team, you will plan and manage marketing campaigns. Monitor and optimize our UA campaigns and help to increase our global game presence. We’re keen to find a...

  • Head of User Acquisition

    Vor 3 Tagen

    Berlin, Deutschland Start To Finish Consulting GmbH Vollzeit

    We are Start to Finish. No startup can grow without the right team: that's why we support aspiring startups and growth companies such as Snocks, Seller X, SchemaM, Formary and many more in recruiting the key positions in their teams. With more than 100 happy clients, we are the #1 recruiting boutique for e-commerce startups in German-speaking...

  • Head of User Acquisition

    Vor 4 Tagen

    Berlin, Deutschland Start To Finish Consulting GmbH Vollzeit

    We are Start to Finish. No startup can grow without the right team: that's why we support aspiring startups and growth companies such as Snocks, Seller X, SchemaM, Formary and many more in recruiting the key positions in their teams. With more than 100 happy clients, we are the #1 recruiting boutique for e-commerce startups in German-speaking...

  • Head of User Acquisition

    vor 22 Stunden

    Berlin, Deutschland Start To Finish Consulting GmbH Vollzeit

    We are Start to Finish.No startup can grow without the right team: that's why we support aspiring startups and growth companies such as Snocks, Seller X, SchemaM, Formary and many more in recruiting the key positions in their teams.With more than 100 happy clients, we are the #1 recruiting boutique for e-commerce startups in German-speaking countries.***Our...

  • User Acquisition Lead

    vor 4 Wochen

    Berlin, Deutschland StarBerry Vollzeit

    We're looking for a UA Lead to join our Performance Marketing Team and lead our User Acquisition (UA) efforts. As our UA Lead, you'll act as a trusted advisor to our leadership team and set your own goals. You'll also be responsible for developing and executing a multichannel UA strategy with a five figure daily budget. You'll have key peers in creative...

  • User Acquisition Specialist

    Vor 6 Tagen

    Berlin, Deutschland social sweethearts GmbH Vollzeit

    We are a digital media and games company. On a daily basis, we reach millions of users with our content, projects and games, such as the Nametests Instant Game on Facebook. We are a creative team pursuing our mission to 'make people smile'; we are committed to entertaining people and aim to inspire their world! We use the latest technology in order to be...

  • [Kolibri Games] User Acquisition Manager

    vor 2 Wochen

    Berlin, Deutschland UBISOFT BLUE BYTE Vollzeit

    JOB DESCRIPTIONWe are looking for a User Acquisition Manager to work within our marketing team and help acquire new players for our current and future mobile games.Working with the UA team, you will plan and manage marketing campaigns. Monitor and optimize our UA campaigns and help to increase our global game presence. We’re keen to find a passionate gamer...

  • [Kolibri Games] User Acquisition Manager

    Vor 4 Tagen

    Berlin, Deutschland UBISOFT BLUE BYTE Vollzeit

    JOB DESCRIPTIONWe are looking for a User Acquisition Manager to work within our marketing team and help acquire new players for our current and future mobile games.Working with the UA team, you will plan and manage marketing campaigns. Monitor and optimize our UA campaigns and help to increase our global game presence. We’re keen to find a passionate gamer...

  • Marketing Intern

    vor 2 Monaten

    Berlin, Deutschland Tandem Vollzeit

    **About Tandem**: Tandem is the leading global language learning community, where 18 million members in over 180 countries practice languages together. The concept of learning from each other is not only an integral part of the Tandem community but it is also at the heart of our everyday lives at Tandem. This shared connection through learning helps us to...

  • (Junior) Mobile UA Manager

    vor 1 Woche

    Berlin, Deutschland Almedia Vollzeit

    Almedia helps leading brands in the digital space to acquire new customers. Via our platforms, users can find and test the latest games, apps, and products for rewards. With more than 20 million users since its launch in 2020, our brand Freecash.com is one of the fastest-growing providers and a leader in our industry. Our mission is to provide a win-win...

  • Head of Paid Acquisition

    vor 2 Wochen

    Berlin, Deutschland Bling Vollzeit

    At Bling, we believe there's nothing more important than family. That's why we're working every day to provide families peace of mind through our app. Bling is Europe's leading Family-Fintech platform, making household organization easy for every family. Though launched just two years ago, we are already among Europe's fastest-growing consumer brands, on...