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Senior Performance Marketing Manager
vor 3 Wochen
If you are looking to...
... develop and deploy the full spectrum of performance marketing skills (incl. Paid Search, Lead Generation, Display Ads, Retargeting, Tracking, CRM), play a key role in driving growth at a fast-paced start-up, continuously learn and grow personally and professionally, then this is the right place for you.
Who are we?
We at Consultport are on a mission to build the world's #1 platform for consulting services.
As a one-stop shop for all of their consulting needs on a global scale, we help organizations advance their most critical projects better and faster than ever before. Our mission is huge and this is why we hire the most amazing talent.
And that's where you come in
As a Senior Performance Marketing Manager at Consultport, you'll be responsible for our upper marketing funnel and demand generation, supporting our sales teams in their growth. You are responsible for our performance marketing strategy and execution across multiple channels, incl. SEM, Paid Social, Retargeting, and Display. You will continuously optimize our marketing funnel, conversion rates, budget, and CAC.
You will directly report to one of the Founders, who is very experienced at scaling Marketing on a global level. This is a fantastic opportunity for someone who enjoys applying the full breadth of performance marketing skills, from strategic decisions to the execution of campaigns and keyword optimization. If this sounds like you - we would be very happy to hear from you.
Your Role
- Develop and execute online marketing strategies across multiple channels (SEM, Paid Search, Retargeting) to acquire leads and new users
- Implement and manage our performance channels incl. Google Ads, LinkedIn ads, Meta ads
- Create targeted campaigns: identify high-potential customer segments and create targeted marketing campaigns aimed at driving user acquisition and lead generation
- Optimize Conversions funnel, e.g. via A/B testing, analyzing user behavior, and data-driven decisions to improve the conversion rates throughout the customer journey
- Make data-driven decisions: utilize data-driven insights and analytics tools to continuously track (e.g. via Google Tag Manager), measure, report, and improve campaign performance (e.g. via Google Analytics).
- Generate Market Insights: identify growth opportunities and stay informed about industry trends, explore and adopt innovative marketing strategies and technologies to stay ahead of the curve
Qualifications
- Minimum 3 years of experience in growth/performance marketing, for fast-growing internet startups
- Excellent knowledge of online and performance marketing channels, incl SEM (Google Ads, Meta Ads, LinkedIn Ads), SEO, Tracking (Google Tag Manager), Analytics (Google Analytics), Inbound Marketing (e.g. Hubspot), demand/lead generation, CRM systems
- B2B marketing expertise to accelerate lead generation and maximize ROI
- Excellent track record of constantly improving marketing performance (e.g. A/B testing tool kit, KPI reporting, Optimization tools)
- Outstanding communication skills, and a highly goal-oriented person
- Ability to work with cross-functional and international teams
Benefits
- Competitive compensation, incl. stock options, so you can not only contribute to but also participate in the success of the company
- All-inclusive team events, lunches, plenty of office snacks and drinks
- Opportunity to work with and learn from a best-in-class team of driven, passionate and dedicated people
- Training budget: to buy books, courses, and other resources you need to continue learning and developing
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