Content Team Lead
vor 2 Wochen
Content Lead
Online Pharmacy Brand
Leipzip/Berlin/Remote – must be based in Germany with fluency in German.
Up to €65K plus standard benefits
Salt have partnered with a popular online pharmacy based in Germany. They offer a wide range of pharmaceutical products including prescriptions and over-the-counter medicine, as well as supplements and skincare products. My client is looking for a Content Lead to manage a team of three people and work across all digital content.
The Role:
- Build and execute tailored content strategies across website, blogs, social and newsletters that aim to strengthen brand awareness.
- Ideate and create content with your team for channels.
- Data driven – set and monitor your KPI’s. Work with the SEO team to collaborate on creating insightful reports that informs future decision making.
- Constantly be on top of latest trends and AI tools related to content creation within the industry and integrate into working practices.
- Execute competitor analysis and research using tools like Semrush.
- Coordinate teams KPI’s and schedules ensuring productivity and deadlines met.
- Project manage workload, taking charge from beginning to end, including collaboration with freelancers and agencies.
The Person:
- 3-5 years of experience.
- A degree in marketing, comms or other comparable qualification. Or, you bring a wealth of relevant professional experience in the area.
- Proven experience of creating high quality content across newsletters, websites, social media and video.
- Knowledge of AI and how to integrate into workload, as a tool only.
- And interest or background in health would be a plus.
- A solid understanding of SEO and the tools used to optimize content.
- Experience using project management tools such as Asana, for example.
- At least 1 year of experience managing people.
- Must be German native.
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