Head of Marketing
vor 4 Wochen
Head of Marketing & Sales Northern Europe and Nordics (m/f/d)
HOW WILL YOU MAKE AN IMPACT?
Within the Europe Team, the Head of Marketing & Sales develops PIAGET as a key actor of Jewellery & Watchmaking in the luxury industry in Richemont Northern Europe & the Nordics.
He/she is responsible for Marketing and Sales activities on the region ensuring that qualitative and quantitative Sales targets are achieved by maintaining intensive relations with key partners and a strong marketing plan ensuring brand & image coherence.
The Head of Marketing and Sales will drive the local Piaget team of 5 people with a very much "hands on" approach and clear guidance allowing everyone to grow in autonomy.
Key responsibilities:
- In charge of defining and implementing, Marketing and Sales strategy in accordance with Europe General Manager and MarCom Director
- Define and implement the sales strategy and action plan including openings, closings of points of sales, Boutiques projects together with Europe General Manager
- Lead and develop the local team of 3 people + 1 external PR
- Manage and control the annual sales targets (total market, distribution channel, customer, product line, etc.)
- Implement and pilot the Retailization KPIs and stock control
- Prepare, conduct annual meetings and set commercial/marketing/CRM activities with our best partners
- Manage the product assortment (& model stock) per point of sale
- Negotiate visibility in all POS and implement shop-in-shop in key locations
- Reinforce the Piaget Sales Ambassadors community
- Responsible for planning, budgeting and implementation of 360° Marketing activities
- Be the "face" of the Maison in the area, define & implement the PR plan together with the external PR
- Training of sales partners in collaboration with sales team
- Be influential and build strong relationships with all key stakeholders of Richemont in the Region and HQ
HOW WILL YOU EXPERIENCE SUCCESS WITH US?
- 5-10 years of experience in marketing/sales
- Min. 5 years experience in a management role
- Excellent organizational and multi-tasking skills
- Results-oriented and entrepreneurial spirit
- Detail-oriented, team player and reliable
- Independent, solution-oriented and agile working style
- Willingness to travel
- German and English business fluent, French is a plus
- Genuine interest & experience in the watch, jewellery or luxury industry
- Good market knowledge with a focus on Germany
HOW DO WE KEEP YOU SMILING?
The opportunity will give you valuable experience into the activities, activations, insight and understanding of a well establish, continually growing global brand, and the world of fine jewellery and watches.
As a significant member of the Piaget's Europe community, you are also part of a much bigger family at Richemont.
We strongly believe in internal development, mobility and offering various opportunities to enhance both your personal and professional development.
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