Senior Tagmanager Specialist

Senior Tagmanager Specialist / MarTec-Manage (w/m/d)

Bei der Krieger Digital, als Teil der Krieger Gruppe, stehen Entwicklung und Innovation im Vordergrund. Wir möchten mit innovativen Konzepten, tiefreichendem E-Commerce- und Technologie-Fachwissen den starken Möbelhausmarken unserer Unternehmensgruppe unter die Arme greifen. Ob die Onlinevermarktung der Produkte, Aktualisierungen an der Infrastruktur, Trackingsysteme, Verwaltungssoftware, CRM-Prozessoptimierung, die informationstechnische Ausstattung und Integration einer neuen Filiale oder ein neues Warenwirtschaftssystem –unser Digital Hub arbeitet immer an einer Vielzahl neuer IT-Projekte, die nur darauf warten, Dein Potential auszuschöpfen.

Senior Tagmanager Specialist / MarTec-Manage (w/m/d)

• Vollzeit
• Am Rondell 1, 12529 Schönefeld, Deutschland
• Mit Berufserfahrung
• 13.11.24

About us

If you are into tag management, join us on our journey We operate several e-commerce webshops, with challenging tracking cases and want to consolidate our tagmanagement landscape with your help. We deal with the classical marketing and digital analytics tags and tools, but also have strong culture of developing our own inhouse solutions. 

We are one of the biggest traditional players in the German brick and mortar furniture retail business. Right now, we are in the midst of the digital transformation of our company. Currently our focus is everything e-commerce, but our view in general is not limited to this field. 

Our goal is not only to defend our position and to master the digital challenges ahead of us, but also to grow our business and constantly improve in what we do.

Your Role

As a “Senior Tagmanager Specialist” you will join our digital marketing team to enable our marketing efforts by implementing and maintaining various tracking and marketing tools via the tagmanager. Together with us you will build solutions which scale over multiple online shops, help us to steer our marketing more efficiently and make sure we meet privacy and consent regulations at all times. 

Your core responsibility will be implementation and maintenance of marketing tags and web analytics tools, you will also be writing custom scripts and also improve our own inhouse consent solution. The goal is not only to ensure that all tags are working optimally and meeting legal requirements, but also continuously improve the overall tagging infrastructure and help us with moving to a server-to-server tracking setup. 

You will work closely with internal stakeholders from the marketing team as well as members from the dev teams and from our data team. In this role, you will be an integral part of the team by advising and consulting colleagues on what is possible and developing solutions that help them solve their challenges.

 

In your daily work you will deal with:

• Google Tagmanager (Client side and server side)
• The datalayer
• Marketing tags
• Google Analytics (GA4)
• Backend and client side digital analytics tools
• Multiple e-commerce systems

What you should bring

We really need someone who can operationally and strategically help us reach the next level in the field of tag management. We expect a sense of pragmatism and a value-oriented mindset. Since we are operating a business, we have to deliver results which help us to improve our bottom line with reasonable effort.

You should be experienced with the Google Tagmanager and have a very good understanding of marketing needs and workflows. You should also feel comfortable writing custom Javascript tags while at the same time being appreciative of business requirements, digital analytics, marketing tools and the common e-commerce key metrics.

How you can impress us further

If you have experience with dashboarding, data analysis and Python, you will also be able to put those skills to good use by helping the team solve reporting needs, in collaboration with our data team. 

If you want to join us on our journey, actively steering and influencing it in an impactful way, we are looking forward to receiving your application.

What we offer

The flat hierarchies and short decision-making processes of our family-owned company allow us to work quickly and dynamically. In our solid and growing company, you will work on varied tasks in an international, motivated and open-minded team. We not only offer you a permanent, secure job and good career opportunities, but also hybrid working models (working on site in Schönefeld and in the home office) and a company pension scheme.

In our Höffner restaurant “Kochmütze” you can choose from a wide selection of delicious lunch dishes every day and feast at a reduced price. Outside our head office, you have numerous opportunities to spend your lunch break in a varied way and to do the necessary shopping directly after work.

We also offer a free shuttle service from Grünau S-Bahn station and Rudow U-Bahn station, which takes our employees conveniently to our company headquarters. We are also easy to reach by car thanks to our location on the highway and free parking right outside the door.

You will receive an attractive employee discount on our entire range, allowing you to equip yourself with great home items.

Tendering company

KOS GmbH & Co. KG
Am Rondell 1
D-12529 Schönefeld

Find out more about our group of companies at www.kriegerdigital.de and www.krieger.de.

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