Specialist Trade Marketing

vor 3 Wochen


Bayreuth, Deutschland CYBEX GMBH Vollzeit

Your areas of responsibilities:

Support the development of product/brand presentations and marketing concepts at physical points of sale Gather relevant product, campaign, and sales input for upcoming launches and define specific briefings for tool creation Assist in the creation, development, and prototyping of POS tools Manage the Trade Marketing Toolbox and ensure timely sharing of information with internal stakeholders (according to cross-functional Trade Marketing process) Serve as the liaison between Trade Marketing and Operations (Procurement, Logistics, etc) to streamline POS ordering and logistics processes Monitor global execution, collect market feedback, and create internal documentation for internal learning and improvement Assist in creating presentations and documents throughout the Trade Marketing process Regularly visit relevant points of sale to enhance expertise and gain practical experience


Your profile of qualifications:

Successfully completed studies in marketing, business administration, or a related field Minimum of 1 year of relevant work experience in trade marketing, brand marketing, or retail design, preferably in the fashion or lifestyle industry Strong project management skills with the ability to manage multiple tasks under high pressure Experience in leading freelancers and external agencies is advantageous Passion for retail, including consumer experience, products, campaigns, and store design, with a commitment to executional excellence and attention to detail Ambitious and flexible, with a hands-on, start-up mentality and a collaborative team player approach Excellent English communication and MS Office skills

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