UI/UX Designer

At BARFER'S Wellfood, we develop and produce premium dog and cat food based on the BARF principle (Biologically Appropriate Raw Feeding).

In our own Berlin-based manufactory, we create over 280 products, which we sell through our online shop, eight stores in Berlin, Potsdam, and Hamburg, as well as through selected B2B partners.

We are revolutionizing the pet food industry – our mission is to ensure that every dog and cat is fed in a species-appropriate way

We're looking for a Mid-Senior UI/UX Designer who's passionate about creating intuitive, beautiful, and high-performing digital experiences. You'll take ownership of the design process from discovery to delivery — shaping how customers interact with our brand across web, mobile, subscription, and BARF Calculator touchpoints.

In this role, you will own the end-to-end design process — from user research and wireframes to high-fidelity prototypes and design systems — ensuring our products are not only beautiful but also easy and delightful to use.

You'll collaborate closely with engineers, the data team, marketing, and customer support to transform insights and ideas into user-centered solutions. At the beginning, you will report directly to the CTO and work cross-functionally to establish the foundation for BARFER'S digital design culture.

Key Responsibilities

• Design Ownership: Lead the end-to-end UI/UX process — from research, wireframes, and prototypes to final polished interfaces.
• Product Development Partnership: Collaborate closely with engineering and data teams to design, test, and ship impactful features that improve user experience and drive measurable business outcomes.
• User Research & Testing: Conduct interviews, usability tests, and analyze feedback to continuously improve the user journey.
• Interface Design: Create pixel-perfect, responsive designs for web and mobile platforms that reflect our brand and product vision.
• Design System: Establish and maintain a scalable design system to ensure visual and functional consistency across all digital products.
• Data-Informed Design: Use behavioral data, analytics, and feedback loops to continuously refine the customer journey and optimize conversions, retention, and satisfaction.
• Continuous Improvement: Identify usability issues, propose enhancements, and stay ahead of design and UX trends.

• 4–7 years of experience in UI/UX design, ideally in eCommerce, SaaS, or D2C product environments.
• A strong, diverse portfolio demonstrating user-centered digital design processes and tangible product outcomes.
• Expert-level Figma skills (we love Figma — from auto layout to components and shared libraries).
• Strong understanding of design systems, accessibility, and responsive design principles.
• Solid experience with product development processes — from discovery and validation to iterative design and delivery in agile teams.
• Ability to collaborate effectively with engineering and data teams to translate user and business needs into product features.
• Experience with user research, testing, and analytics-informed design decisions.
• Familiarity with front-end development concepts.
• Strong communication and storytelling skills — you can clearly articulate design decisions and their impact.
• Fluent in English; German is a plus.

Nice to Have

• Interest in pets or the pet care industry.
• Motion design or micro-interaction skills.

• A fast-growing, profitable company with a real purpose: animal health
• Bring your dog to work
• A modern work environment in Berlin with the option to work remotely
• Employee discount on all BARFER'S products
• 30 days of annual vacation — and best of all: you get your birthday off
• A €50 monthly BARFER'S card to treat yourself to whatever you like
• An attractive compensation package, including discounts for the Deutschlandticket, JobRad, and more

Then send us your CV along with a short note (3 sentences) on why you are the right person for this role.

We're looking forward to hearing from you

If you have any questions, please contact:

Ange

Human Resources

Phone:

(At BARFER'S, we take pride in the diversity of our team. Decisions during hiring and employment are never based on skin color, religion or belief, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age. BARFER'S provides a safe workplace and stands firmly against any form of discrimination or harassment.)