Marketing Manager

vor 16 Stunden

Berlin, Berlin, Deutschland Oh My Gourmet Vollzeit 60.000 € - 120.000 € pro Jahr

Role Description

This is a full-time, on-site role for a Marketing Manager. In this role, you will be responsible for developing, implementing, and overseeing marketing strategies that drive brand awareness, customer engagement, and business growth. You will collaborate closely with cross-functional teams including sales, product, and communications to ensure that marketing initiatives align with organizational objectives. The role requires strategic thinking, creativity, and strong analytical skills to design campaigns, monitor performance, and optimize marketing efforts. You will lead marketing projects from conception to execution, ensuring consistency in messaging and brand positioning across all channels.

As a Marketing Manager, you will conduct market research, analyze customer insights, and identify trends to inform marketing strategies. You will develop and manage campaigns across digital, social, and traditional channels, evaluate their effectiveness, and adjust plans as necessary to maximize ROI. You will also oversee content creation, advertising, and promotional activities, ensuring alignment with the company's vision and objectives. Additionally, you will manage marketing budgets, coordinate with external agencies, and mentor junior team members to enhance overall team performance. This role offers the opportunity to drive impactful marketing initiatives, strengthen brand presence, and contribute to the organization's strategic goals.

Qualifications

  • Strong understanding of marketing principles, strategies, and best practices.
  • Experience with digital marketing tools, SEO/SEM, social media, email marketing, and content management.
  • Proficiency in data analysis and marketing analytics to measure campaign performance and ROI.
  • Excellent communication, presentation, and interpersonal skills to collaborate effectively with internal and external stakeholders.
  • Strong project management skills, with the ability to oversee multiple campaigns simultaneously.
  • Ability to develop creative marketing strategies that align with business objectives.
  • Knowledge of branding, market segmentation, and customer behavior analysis.
  • Experience managing budgets and working with marketing vendors or agencies.
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Ability to think strategically while executing tactically and adapt to evolving market trends.
  • Strong organizational skills and attention to detail to ensure campaign success.
  • Leadership skills to mentor and guide marketing teams toward achieving objectives.
  • Ability to work collaboratively in cross-functional teams and influence decision-making.

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