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Team Lead Brand Management

vor 2 Wochen

Munich, Bayern, Deutschland zooplus SE Vollzeit 80.000 € - 120.000 € pro Jahr
Company Description

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe's leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

Job Description

We are seeking a strategic and dynamic leader to drive the growth and success of Zooplus' Own Brands Accessories portfolio. As Team Lead, you will manage a team of up to seven Brand Managers, guiding brand strategy, commercial performance, and cross-functional execution. You will collaborate closely with Marketing, Product Development, Purchasing, and Sales teams to ensure that each brand is differentiated, customer-focused, and commercially successful.

Key Responsibilities:

· Define and execute the strategic direction of the Own Brands Accessories portfolio, including brand positioning, innovation, assortment planning, and channel expansion.

· Lead, coach, and develop a high-performing team of Brand Managers, providing clear vision, guidance, and support for successful brand initiatives.

· Collaborate with product development teams to create innovative, high-quality pet accessories that meet customer needs and drive commercial success.

· Oversee marketing campaigns across digital, social media, and e-commerce channels to build brand awareness, engagement, and sales.

· Identify and lead growth initiatives, including new customer segments, channel pilots, innovation projects, and strategic partnerships.

· Conduct market research and competitive analysis to inform brand strategies and capitalize on emerging trends.

· Manage brand budgets and resource allocation to ensure data-driven, high-impact investments.

· Monitor and analyze brand performance metrics, including sales, margin, and customer satisfaction, providing actionable insights and recommendations.

· Represent Own Brands Accessories in senior cross-functional forums, ensuring alignment with Category Management, Sales, and Procurement.

Qualifications

· Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.

· Proven experience in brand or product management, ideally in FMCG, pet accessories, or e-commerce retail.

· Strong leadership skills with the ability to inspire, motivate, and develop a team.

· Excellent strategic thinking and analytical skills.

· Strong experience in brand strategy development, planning, and execution to drive growth and profitability.

· Strong communication and interpersonal skills, with the ability to influence stakeholders at all levels.

· Resilient, adaptable, and comfortable managing strategic and operational topics in a fast-paced environment.

· Proficiency in digital marketing, social media platforms, and online merchandising/e-commerce operations.

· Passion for pets and a deep understanding of the pet accessories market is a plus.

Additional Information

With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.

Our benefits:

20% discount in our zooplus shop

Internal and external training

Team events

#LI-Hybrid

28 vacation days and days off on 24th and 31st of December

Corporate rates at a local gym chain (Body & Soul)

Company mobile phone for work and personal use

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.