Working Student Data Analytics in CE Marketing

Who We Are

Our strategy? To be anything but typical strategy consultants Our unconventional nature is embedded deep in our DNA. 60 years ago, BCG shook up the world of strategy consulting. Now, it has grown to become one of the world leaders in the field. How do we manage to stay ahead of the pack? The answer is simple: by reinventing ourselves every day and providing a home with diverse career opportunities to the best talent and most creative minds all over the world. And by giving you the chance to make an impact in business and society. BCG stands for authenticity, exceptional work, and strong integrity. Once you've become part of the Group, we'll help you find your path, unleash your potential, effect change, and advance the world.

Attention, please The members of our Marketing & Communications Team have something to say—every day. No wonder, considering they're in charge of media relations, events, digital marketing, and digital communications, with which they shape BCG's image among clients, employees, alumni, and job applicants, as well as the media and general public. Bringing the Group's global thought leadership to the world, they ensure that BCG expertise and studies are placed in the right channel at the right time and continuously develop our communications and marketing strategy.

What You'll Do

As as Working Student Marketing Data Intelligence, you will support our Marketing and Communications team and gain insights into data-driven marketing projects. Your key responsibilities will lie in the area of data analysis and visualization, where you will conduct extensive data analyses and create insightful visualizations to support marketing campaigns and communication strategies. You'll also be responsible for performance evaluations, evaluating communication campaigns for both internal and external communications, and for query development, developing and executing new data queries to derive actionable insights.

What You'll Bring

• You are an enrolled student in marketing, communications, business administration, economics, computer sciences, or a related field. You live in or around Munich.
• You have some experience in data analysis, data visualization, report creation, SQL, and Boolean operators.
• You are proficient in MS Office, particularly Excel (including VBA and macros). Familiarity with AI tools and basic knowledge of BI tools (Tableau, Power BI) is a plus.
• Familiarity with Python or SQL is preferred.
• You have a very good command of both German and English.
• Analytical skills: You have a strong analytical mind with a passion for working with data.
• Storytelling: You're able to identify patterns in datasets and translate data into compelling stories.
• Communication: Your strong communication skills allow you to present complex data clearly in both written and presentation formats.
• Teamwork: You have a structured, independent, and detail-oriented work approach with a strong sense of responsibility and team spirit.

Who You'll Work With

You'll be part of our cross-functional Marketing and Communications team in Central Europe, collaborating closely with your colleagues at our Düsseldorf, Munich, and Zurich offices. Based in a center of excellence, you will work alongside media and market research experts, digital marketing professionals, CRM specialists, and data analysts.

Additional info

WHAT WE OFFER YOU*

• Free beverages, fresh fruit, snacks and cereal are also available every day.
• Stop by our coffee machines and treat yourself to your favorite hot drinks
• Our terrace will invite you to relax with a great view of the city.
• Regular after-work events are organized for team building and fun—we'd love to have you join us
• As a dynamic, internationally active company, the diverse work environment at BCG will inspire you.
• New ways of working? They're nothing new to us. Our employees use hybrid models that combine on-site and remote work, supported by digital collaboration tools.
• Great location: Right in the heart of the city, our office is close by and easy to reach.
• Benefits may vary by location.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

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