Senior Data Analyst
vor 1 Tag
As our Senior Data Analyst - Marketing Strategy & Insights (m/f/d), you will partner with Marketing & Product Managers and Heads of Marketing across 7NXT's multi-brand portfolio (Gymondo, 7Mind and Buddyfit) to drive clarity, challenge assumptions and unlock smarter marketing decisions across all growth channels.
This role is not about dashboards or reporting. It's about marketing decision intelligence: helping our teams understand what's really driving performance, what to do next and where to invest.
You'll go deep into user behavior, experiment design and marketing effectiveness with a strong focus on causal measurement, incrementality and subscription-building insights.
Decision Intelligence & Strategic Sparring
- Act as a strategic thought partner in marketing decision-making
- Translate data into simple, actionable language: turn complexity into clarity
- Help prioritize investments, guide strategic bets and unlock growth
- Move beyond attribution: measure true incremental impact
- Design structured experiments (e.g. geo splits, holdouts, uplift tests) and analyze results using robust statistical methods
- Compare what works (and what doesn't) across brands, markets and campaigns
- Identify repeatable growth levers and help to decide where budget should be invested
- Translate insights into actions for CRM, Paid Social, Search, Influencer and new growth channels
- Model user behavior, funnels, retention loops and conversion flows
- Own and evolve our experimentation practice (incl. CRO, AB tests)
- Use behavioral signals to improve creative strategy and campaign timing
- Tell stories that matter: explain what's happening, why and what to do about it
- Coach marketers to become more data-literate and hypothesis-driven
- Elevate data quality, methodology and standards across the team
Google Analytics, GA4, Google Tag Manager, Rudderstack, Tableau, Looker, Adjust, Braze, BigQuery, Firebase, Airflow, dbt, Databricks, Amplitude
Your StoryMust-Haves
- 5–7 years experience in B2C marketing analytics, ideally in high-volume subscription environments
- Strong foundation in attribution, causal inference, incrementality, A/B testing, and experimental design
- Proficiency in SQL and analytics workflows (e.g. dbt, BigQuery)
- Familiar with tools like GA4, Firebase, Rudderstack, Braze, Adjust, Amplitude
- Clear experience working with paid social, search, CRM and tracking data
- Excellent communication skills: you translate data into business context with clarity and precision
Strategic mindset, curiosity and the confidence to challenge assumptions with evidence
- Experience with marketing mix modeling (MMM) or other advanced measurement frameworks
- Familiar with behavioral science
- Experience with multi-brand or multi-market environments
- Clear point of view on creative effectiveness and messaging strategies
Success requires positive energy. That's why we ensure the right conditions are in place - physically, mentally, and within the team:
- 30 days of vacation per year
- 2 additional days off: December 24 (Christmas Eve) and December 31 (New Year's Eve) are officially recognized as paid holidays.
- Hybrid working model (3 days in the office, 2 days working from home)
- 4 weeks of work from abroad per year
- A free Urban Sports Club M membership & access to Nilo Health for mental health and personal development
- Free access to our digital wellbeing products (7Mind & Gymondo)
- Monthly mobility budget of €30 via Navit
- Family-friendly benefits: childcare costs & sick days for children
- The office classics: fruit & vegetable basket, muesli & yogurt (also vegan), drinks & snacks
- A wide range of opportunities for personal growth and development - including a €1,000 annual training budget
- Four-legged colleagues are welcome in our pet-friendly office
We welcome what makes you unique.
At 7NXT, Gymondo and 7Mind, we believe in diversity, openness and team spirit. No matter which gender you identify with, whether you have a disability, what your neurotype is, where you come from, what you believe in or how you love - you are welcome here.
Don't meet all the criteria? No problem. If you would like to shape the future of health & well-being with us, we look forward to receiving your application.
Do you need a more accessible application process or do you have questions about the procedure? Write to us and we'll find a way.
About usAt 7NXT, we live up to our promise: We empower people to lead a fit and healthy life.
Gymondo & BuddyFit (digital fitness), 7Mind (mental health) and 7NXT Brand Solutions (publishing, retail, TV) help millions of people live healthier lives – physically and mentally.
We believe in trust rather than rigid structures. We give each other support and freedom to grow, learn from each other and ask questions that help us move forward. For us, working smart means working cleverly rather than endlessly.
And we never lose sight of what really matters: the people we do it all for. Their progress is what drives us. For us, responsibility doesn't end at the office door: sustainability, inclusion and diversity aren't buzzwords, they're part of our everyday life.
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