Content Strategist

SoSafe has the ambition to become the leading human risk management provider in Europe. Our award-winning awareness platform triggers behavioral change by providing effective and engaging training and simulations on cybersecurity and data protection. Cybercrime is predicted to cost the world $10.5 trillion annually by we invite you to be part of the solution

As Content Strategist, you will play a key role in shaping how SoSafe communicates — across our website, campaigns, and assets. You'll lead strategic content planning, define narratives that align with our product positioning, and ensure our content consistently delivers clarity, relevance, and impact. Working closely with Product Marketing, Brand, Growth, and Campaign teams, you'll build a strong content foundation that supports our growth and establishes our voice in the market.

We are open to hiring candidates remotely from Ireland or the UK. Candidates can also work remotely or in a hybrid arrangement from any of our office locations in Germany, or remotely from Spain, with a hybrid option available from our Madrid office.

Here's how you'll make a difference:

• Own the content calendar across web, campaigns, and marketing assets
• Define content themes and narratives in collaboration with Product Marketing and Brand
• Ensure content is aligned with SoSafe's messaging frameworks, product strategy, and business priorities
• Champion the development of thought-leadership pieces and strategic top- and mid-funnel assets
• Oversee timely delivery of content in line with campaign and asset timelines
• Maintain and evolve the SoSafe Style Framework, including tone of voice, messaging hierarchy, and editorial standards
• Brief internal and external writers, ensuring clarity and consistency across content
• Review and refine content to uphold quality and strategic alignment across formats
• Apply a data-driven mindset to test and iterate content across formats and channels
• Partner with Marketing Ops or Analytics to define content KPIs and track performance (e.g., engagement, conversion, reach)
• Use performance insights to inform content strategy and suggest optimization

What makes you a great fit:

• 5+ years of experience in content strategy, B2B marketing, or editorial planning roles
• Strategic thinker with a strong grasp of messaging, audience needs, and campaign planning
• Skilled at developing content frameworks and structuring content across the funnel
• Experience working across multiple channels and formats — especially web, gated content, email, and ads
• Strong collaboration — confident working cross-functionally and briefing writers, designers, and PMMs
• Sharp attention to detail and a passion for clear, purposeful storytelling
• Fluent in English; German and/or other European languages a plus

Nice to have:

• Experience establishing a thought-leadership content motion
• Experience in the cybersecurity sector (human-risk management)
• Experience adapting (localizing) strategies to different markets

What we offer*

• Work/Life balance: Flexible hours, 33 vacation days
• Wellbeing and financial support: Access to Open Up, corporate discounts
• Connection & community: Virtual events, collaborative team activities, and opportunities for local meet-ups
• And the list goes on: Tech equipment, referral bonuses, dog-friendly HQ
• Perks and benefits listed above are for full-time employees and may vary slightly by office location. These are just a sample — you'll learn more during the interview process.

About Us

At SoSafe, we're on a mission to make the digital world safer by addressing the human factor in cybersecurity. As one of the fastest-growing security awareness scale-ups worldwide, we leverage behavioural science and data-driven learning to empower people against cyber threats. Our Human Risk Management approach helps organisations turn their employees into their strongest line of defence.

Backed by leading VCs like Highland Europe and Global Founders Capital, we're rapidly expanding across the globe. We're looking for team players who want to drive meaningful change in cybersecurity, take ownership of their work, and grow with us.

If you thrive in a vibrant, purpose-driven environment that values innovation, diversity, and collaboration, then this is the place for you