Marketing Coordinator Dach, Nl, Pl

Launched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil's beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.

Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of _TIME1_00's 2024 Most Influential Companies, _Fast Company's_ 2024 World's Most Innovative Companies, and _WWD Beauty Inc's _Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.

**KEY RESPONSIBILITIES**

1. **Consumer Marketing**
- Assist the Marketing Manager in building 360° marketing plans to drive awareness, consideration, and conversion through new product innovation, hero strategies and seasonal campaigns.
- Support collaboration with the International Marketing Team to translate regional brand plans into local and channel specific strategies.

2. **Planning & Organization**
- Planning (meeting preparation, schedule, agenda)
- Building necessary materials (presentations, pitch decks)
- Executing (actionable meeting notes, follow-up on next steps)

3. **Media Campaigns**
- Help execute all media campaigns by leading creative briefs for assets to ensure global alignment, best-in-class execution and local relevance
- Assist in defining sampling opportunities, managing forecasts, and tracking performance
- Check stock availability of each campaign with Sales Team

4. **Influencer & PR**
- Support PR plan execution with our local PR agencies: Influencers briefs / influencers selection / press release localization / PR events
- Build, plan, and execute all PR seeding activities throughout the year with local PR agency
- Relationship building with influencers, press and ensuring the brand message and priorities are communicated successfully and meaningful connections are developed

5. **Events**
- Event coordination, helping to support and lead both PR and consumer facing events with some flexibility to work out of hours weekends and evenings. Organising and supporting to manage the project timelines and critical planning
- Collaborate closely with the Creative Team to ensure a strong and cohesive brand presence

6. **Reporting & Analysis**
- Prepare and update regular marketing reports for performance tracking
- Analyse marketing activities to identify areas for improvement
- Provide market and competitor analysis to support strategic planning
- Share monthly trend reports and recommendations on how the brand can engage

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In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.

Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.