Team Lead Marketing Operations

**OUR VISION**: When people use our technology to "bridge the gap" between the physical and digital worlds, they don't just capture reality - they create a new one. In this new reality, they are smarter, more productive, more streamlined, and more creative - because they have the digital foundation to build the world they want to live in. That's what NavVis offers in all our products and services: the tools to not just map the world as it is, but to pave the way to a better future. To forge something new. Physical or digital, there is only one reality. And it's the reality NavVis empowers people to build better. **THE OPPORTUNITY**: NavVis is looking for a highly skilled and motivated Team Lead Marketing Operations to join our dynamic marketing team. This role is pivotal in ensuring our marketing efforts are data-driven, efficient, and impactful. As a Team Lead, you will focus on optimizing marketing processes, technology, and data analytics to support our growth objectives. You will work closely with cross-functional teams to deliver seamless marketing operations that drive lead generation, customer engagement, and business performance. If you are a detail-oriented professional with a strong background in marketing operations and a passion for data and technology, we want to hear from you **HOW YOU WILL MAKE AN IMPACT**: - **Campaign Optimization**: Collaborate closely with Marketing team's functions (Campaign Management, Content Marketing, Events, Field Marketing and Design teams) to optimize multi-channel marketing campaigns. - **Website Management**:Oversee the design, experience, and performance of company websites to ensure an optimal user experience and effective lead conversion. - **Analytics and Reporting**:Lead efforts in web, app, and campaign analytics, leveraging data insights to drive continuous improvement in marketing performance. - **Lead Automation and Data Management**: Manage lead automation processes and tools, CRM - HubSpot data integrations, lead scoring and reporting to ensure smooth operation and alignment with business objectives. - **Conversion Rate Optimization**: Starting with A/B testing and User Experience optimization to funnel analysis - **Ensure Compliance**:Oversee GDPR compliance and data privacy practices across all marketing operations. - **MarTech Stack Management**:Optimize the marketing technology stack, ensuring tools are effectively utilized and integrated to support marketing strategies. - **Budget Ownership and Management**:Drive the yearly marketing budget process, - **Cross-Functional Collaboration**:Collaborate with Sales to ensure lead hand over processes are efficient, lead quality is high, and feedback loops are established for continuous improvement and other departments like Finance, Compliance, Legal, and other key stakeholders to structure problems, conduct analysis, and drive solutions through a data-driven approach. - **Project Management**: Create and manage project plans with clearly defined deliverables and resources, coordinate work streams and dependencies, track progress, and address any obstacles. - **Talent Development**:Recruit, develop, and guide a high-performing team, fostering a culture of continuous learning and professional growth. - **Strategic and Operational Initiatives**:Oversee strategic and operational initiatives across marketing and with other functions to plan activities, drive performance, and continuously enhance the impact of marketing. **WHAT WILL HELP YOU SUCCEED IN THE ROLE**: - Bachelor's degree in marketing, Business, Data Science, or a related field. - 5+ years of experience in marketing operations, preferably within a B2B or technology environment. - Proven experience managing marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., MS Dynamics). - Strong analytical skills and experience with data management, reporting, and marketing analytics. - Excellent project management skills, with a track record of managing multiple projects and stakeholders. - Strong communication and interpersonal skills to effectively collaborate with cross-functional teams. - Familiarity with data privacy regulations (GDPR, CCPA) and best practices in marketing compliance. - Experience in budget management, resource allocation, and MarTech stack optimization. - Demonstrated ability to lead and develop a team, build cross-functional relationships, and drive strategic initiatives. **HOW WE WILL KNOW WE ARE A PERFECT MATCH**: Your recruiting partner for this role is Madhulika (she/her). You can expect to go through a screening call, and up to 5 rounds of interviews, where we would love to discover your passion and interests, introduce you to who we are and what drives us, and finally understand how we can potentially add value to each other's growth. **HOW WE WILL KEEP YOU SMILING**: - It's important to take a break from work We offer 30 days of paid time off per year - We offer flexible working hours and a hybrid work