Digital Campaign Management

**We help the world run better**

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

**The role can be filled in our office locations in Walldorf or Barcelona.**

**ABOUT THE TEAM**

SAP MEE Corporate & GROW is one of the leading and most innovative teams in the company, aimed at delivering exceptional customer experiences in a scalable, speedy, and personalized fashion. The purpose of the organization is to support the Customer Success board area with a broad range of services and methodologies across the customer journey to guarantee the acquisition of net-new customers and the successful adoption and expansion of our products. Most importantly, helping more customers run better ultimately translates into a safer, cleaner, more connected, better enabled, and more equal world.

The team prides itself not only on the outcomes, but on exemplifying our company values: Build bridges not silos, embrace differences, keep the promise, stay curious, tell it like it is, and live the leadership credo.

The Digital Assets & Campaigns team is responsible for helping the MEE Corporate & GROW organization reach the right audience, at the right time, with the right message to turn prospects into customers who will benefit from high lifetime value together with SAP.

**YOUR FUTURE ROLE**

As a Digital Campaign Management (Senior) Specialist (f/m/d), you will collaborate with all stakeholders to deliver data-driven demand generation within the Digital Hub. By driving the execution demand chain, you will be helping to follow SAP’s strategy to complete the Suite. Key tasks will be:

- Responsibility for reaching the right audience at the right time with the right message to turn prospects into customers
- Management of the creation of demand generation campaigns in alignment with the Demand Management Office and Sales priorities
- Assembling campaigns through efficient alignment and collaboration with stakeholders such as Digital Asset Management, Digital Intelligence Analyst, Sales Development Executives, and Quota Carriers
- Driving campaign execution by Sales Development Executives and Quota Carriers

In addition, the Digital campaign Manager (f/m/d) drives continuous improvements by leveraging data-driven strategies to identify areas of improvement in campaign management, including content, targeting, and execution. They establish feedback loops with key stakeholders and monitor campaign results, proactively addressing execution issues and performance shortcomings, and running targeted initiatives to maximize campaign pipeline quality and velocity down the funnel.

**YOUR PROFILE**
- Bachelor's or Master’s degree in Business Administration, Marketing or comparable education
- Minimum 3 - 5 years of experience in Demand Generation or Consulting environment
- Preferably digital (remote) experience, specifically high volume customer facing experience
- Analytical mindset and experience with data-driven decision-making
- Advanced understanding of digital demand campaign execution, digital content and campaign creation, productivity tools and related KPIs
- Strong project management and stakeholder management skills
- Excellent communication skills in English and German required

ECSM-DE

**Bring out your best**

**We win with inclusion**

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.

Requisition ID: 423804 | Work Area: Sales Operations | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid