Marketing Director, Demand Generation
vor 19 Stunden
Remerge helps leading mobile app marketers increase revenue and retention by activating, re-engaging and retaining high-value users through programmatic in-app ads. Founded in 2014, Remerge has established itself as a leading app retargeting player globally, with offices spanning Berlin, New York, Singapore, Seoul and Tokyo. Our international team of experts has contributed to the growth of hundreds of apps across all major verticals, including gaming, on-demand delivery, e-commerce, and finance.
**Job mission**
At Remerge, we are seeking a strategic and innovative leader to oversee our global marketing efforts. This role focuses on driving country-specific GTM plans, improving demand generation KPIs, and optimising performance against budgets. You will guide the integration of account-based marketing and branded initiatives, direct website optimisation for quality traffic and conversions, and ensure cohesive, trend-aligned marketing assets across all outputs.
Beyond strategy, you'll actively foster a culture of innovation, guiding team development and empowering them to excel in a fast-paced, results-driven environment.
**Job responsibilities**
- Oversee the development of country-specific GTM channel plans that align with local market conditions, partner dynamics, and strategic objectives. Ensure consistent improvement of demand generation KPIs, aligning performance with budget increases
- Guide collaborative GTM planning efforts for product lines, ensuring integration with partners and strategic collaborators
- Lead the introduction of account-based marketing programs, large-scale branded marketing initiatives, and lead-generation channels
- Direct the optimisation of website development to ensure high conversion. Own and optimise the rest of the marketing tool stack
- Ensure brand design remains cohesive, trend-aligned, and tailored to various outputs, with a focus on introducing modern, interactive digital assets
- Actively develop team members and foster a culture of innovation
**Job requirements**
- Proven excellence in the required tasks
- Work experience in the AdTech industry with strategic network
- Highly focused and go-getter approach to work, proven successes in excelling in an SMB environment
- Knowledge and experience with managing and utilising a diverse marketing tool stack
**Our promise**
- Direct Impact: Accelerate your career in a fast-paced environment with a high degree of responsibility.
- Competitive Remuneration: Enjoy a top-tier package including stock option awards in a profitable company.
- Personal Growth: Take advantage of our budget for books, conferences, and other training materials.
- Flexible Schedule: We offer flexible working hours, unlimited home office days, and the ability to take as much time off as you need.
- Team Events: Celebrate achievements and enjoy team off-sites with an amazing team.
Important notice: Protect yourself from scammers representing Remerge
Do not respond to job offers from third parties claiming to recruit on behalf of Remerge, or individuals impersonating as Remerge employees offering freelance or remote work opportunities. We do not ask job applicants for personal information like bank account numbers, address, money transfer requests, or other confidential details on any messaging platform. If someone reaches out to you to offer you a job, make sure that they are a verified Remerge employee by checking their identity on official Remerge channels.
Stay vigilant and protect yourself from potential scams.
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