Mid-level Strategic Planner

We are INNOCEAN Europe. A marketing and communications network that combines pan European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung: Have you tried? With this in mind, we help brands and people unleash their potential and live up to their role as challengers.

To strengthen our strategy team, we are looking for you to join us as soon as possible as a

**Mid-Level Strategic Planner (Automotive Industry) (m/w/d)**

Location: Berlin

As a mid-level strategic planner, you will be responsible for developing and implementing creative strategies that align with our clients' brand vision and marketing objectives as well as consult them in overall marketing plans and support them with various types of research in Europe.

**Your Tasks**:
**Market Research and Analysis**:

- Conduct in-depth research to gain a comprehensive understanding of the automotive industry, its trends, market dynamics, and the competitive landscape.
- Analyze consumer behaviors, preferences, and insights to identify unique and actionable opportunities for our clients to differentiate themselves in the market.

**Strategic Planning**:

- Develop and execute creative, data-driven, and integrated marketing strategies that deliver measurable results and drive business growth for clients in the automotive sector.
- Create comprehensive and detailed campaign communication architecture that outlines campaign objectives, target audience, messaging, positioning, and channels for implementation.
- Write inspiring and simple creative brief.
- Provide actionable insights and recommendations for improvements to enhance campaign success and return on investment.

**Client and Cross-Department Collaboration**:

- Work closely with clients to understand their brand vision, objectives, and marketing goals for their automotive products or services.
- Collaborate with the creative and account management teams to ensure that strategic plans align with clients' expectations and brand guidelines.

**Trend and Innovation Tracking**:

- Stay up-to-date with the latest industry trends, marketing innovations, and emerging technologies in the automotive sector.
- Integrate innovative and cutting-edge strategies into campaigns to maintain a competitive edge for our clients.

**Your Profile**:

- Proven experience (3 years) working in a strategic planning or marketing role, specifically within the automotive industry.
- Demonstrated expertise in developing creative and data-driven marketing strategies that have resulted in successful campaigns and business growth.
- Strong analytical skills, with the ability to interpret data and consumer insights to inform decision-making.
- Excellent communication and presentation abilities, with the capability to effectively convey complex ideas to clients and internal teams.
- Excellent data-visualization and presentation building skills in PPT
- Creative thinker with the ability to generate innovative and original marketing concepts.
- Collaborative team player with exceptional project management skills and the ability to work efficiently under tight deadlines.
- Proficiency in industry-standard marketing tools, platforms, and analytics software.

**Our Benefits**:

- An international and diverse team with a lot of fun at work
- With Sodexo vouchers, part or all your lunch is on us
- Discover your potential - with trainings and further development for the next step in your professional career
- Focus on your aspirations - in our modern facilities and thanks to an excellent infrastructure
- More corporate benefits and the possibility of hybrid working (on-site and home office) await you

**Our Offer**: