Team Lead Performance Marketing Analytics

**THE ROLE & THE TEAM**:
The Team Lead Performance Marketing Analytics role is a key leadership role within our Traffic & Pricing Trading organisation. Together with a team of 4 Business Analysts you will be responsible for monitoring, analysis & trading decisions around all performance marketing channels (e.g. SEA, FB or GDN). This team, as part of our holistic Commercial Planning & Trading unit, plays a vital role in the daily commercial business steering and ensures that a three-digit investment per year is utilised optimally to start & deepen customer relations, supporting our growth ambitions and strategic priorities. ROI Analytics operates in close collaboration with commercial, product & engineering colleagues across the company to deliver relevant business insights in a complex and fast-paced environment.

**INCLUSIVE BY DESIGN**:
**WHY YOU SHOULD BE INTERESTED**:

- You lead a mission-critical team of 4 direct reports and become part of our Traffic & Pricing Trading function.
- You own the monitoring, analysis & steering of performance marketing investments and their impact to take informed investment decisions in support of strategic business goals.
- You translate our steering decisions into solid investment proposals in the area of performance marketing and validate their impact on growth, profitability and our operations.
- You play a key role in the continuous trading alignments across all markets by acting as the sparring partner for local trading and operative marketing teams when it comes to performance marketing decisions.
- You will be an integral member in evolving a best-in-class, holistic investment trading framework across relevant levers from Marketing, Pricing, Offer & more.
- You are responsible for the product ownership of our internal campaign & channel tracking schema and are the key contact for traffic insights.
- You work closely with product & engineering teams on problem statements related to data privacy, tracking and steering opportunities.

**WE'D LOVE TO MEET YOU IF**:

- You are an analytical leader with strong business sense and 7+ years of relevant experience within e-commerce or digital marketing, including 2+ years of people leadership experience.
- You have excellent analytical and problem-solving skills with a passion for metrics, numbers & frameworks. You are capable of understanding the bigger picture while simultaneously being ready to dive deep into the details if required.
- You have a track record in driving cross-functional projects with commercial, product and/or engineering units.
- You embrace change and are comfortable in reacting to newly arising needs at a fast pace.
- Your oral and written English is business fluent and you are capable of convincing analytical and commercial audiences alike via concise communication.
- You embrace the Zalando culture and vision and advocate customer centricity.

**ZALANDO BENEFITS**:
**Career Development**
- We offer peer-to-peer performance reviews twice a year
- Learn and develop through our extensive Zalando training platform
- Join regular all-hands, team meetings, Q&A-sessions, and quarterly anonymous employee surveys to ask your questions and provide your feedback
- Support from an international team of experts; mentoring and professional development opportunities

**Wellbeing**
- 2 days paid leave per year for volunteering
- Minimum of 27 holiday days per calendar year
- Online sports courses, wellbeing, and nutrition advice offered by Humanoo personal wellbeing coach app
- Mental wellbeing support by our Employee Assistance Program and professional consultants to help you find health resources

**Flexibility**
- Flexible working hours
- Home office equipment available for hybrid working, to support you working from home
- Hybrid working model with 60% remote per week
- Opportunity to work from abroad for 30 (working) days per calendar year

**Financial**
- Access to the employee shares program
- 40% shopping discount on products shipped and sold by Zalando, and 30% discount on Zalando Lounge
- Discounts from a wide range of external partners

**Family**
- Employee parents' forums and employee resource group
- Supported transition into and out of parental leave, with a buddy and re-onboarding plan
- 3 fully-paid child sick days per year
- Free counselling, assistance, and referral service for all matters concerning yourself and your family via the Fürstenberg Institute

**ABOUT ZALANDO**:
It's the perfect time to join Zalando on our journey, from being a pioneer in the world of e-commerce, to the starting point for fashion in Europe. We connect customers, brands, and partners across 23 markets.

Help us drive digital and sustainable solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 48 million active customers through a team of diverse skill-sets, cultural backgrounds, and interests.