Digital Tracking and Analytics Specialist

vor 1 Woche

Köln, Deutschland Lufthansa Group Vollzeit

As Digital Tracking & Analytics Specialist (all genders) you drive our business forward by analyzing and powerfully visualizing data, providing deep actionable insights, as well as giving business advice. With a special focus on the Commercial & Web Analytics topics, you will ensure the delivery of actions and initiatives, backed by data to improve the commercial performance of Eurowings Holidays

**FACTS**:

- Location
- **Cologne**
- Employment level
- **Direct entry**
- Function
- **IT**
- Working time
- **Full time**
- Tasks

**What you'll do**
- Translate web data into actionable insights
- Proactively develop, refine, and manage KPIs for a variety of projects and products
- Be a strong and trusted partner of our business teams (including the commercial leadership team, and commercial business units)
- Dive deep into all transactional and web tracked data of Eurowings Holidays to create holistic reporting to help stakeholders make the right decisions
- Enable the business side to revolutionize their strategies and empower them with fast high-quality decisions
- With your strong technical skills, you will be the key counter-part of our data engineering team, translating Business & Analysts’ needs into data engineering requirements
- Share your knowledge on tools, data and insights with your team and business partners
- Behind the scenes

**We are dreamers, doers, and enthusiasts...**

Our mission is to enable our customers on leisure and/or business travel to enjoy a seamless travel booking experience from the tip of their fingers.
- Requirements

**What you'll need**
- A minimum of 4+ years experience as a Business Analyst, Web Tracking Expert, Commercial Analyst or similar
- Experience in Google Analytics o similar data visualization tools
- Familiarity with SQL and/or Google BiQuery and already worked with data modeling
- Fluent in English

**What you'll bring**
- Ownership mindset that takes care of conceptualizing, developing, and maintaining clear and easy-to-understand dashboards and visualizations
- Strong communication skills and the ability to analyse and give recommendations to cross-functional team members
- Experience in managing multiple stakeholders simultaneously
- Passion to create the best data-driven experience
- An ownership mindset that takes care of conceptualizing, developing, and maintaining clear and easy-to-understand dashboards and visualizations
- Ability to think strategically about business, product and technical challenges
- You see your job in making your team better every day, along with making the company successful - and you are not afraid of taking calculated risks
- Company

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