Marketing Specialist, Retention

vor 2 Wochen

Berlin, Deutschland Audible Vollzeit

At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.

ABOUT THIS ROLE

As Marketing Specialist, Retention, you will be responsible for improving the customer experience on Web and App for Audible in EU, India, Brazil and Japan. Together with your global team, colleagues, and your direct manager (located in Singapore) you will plan and execute a test-driven approach through various stages of the customer journey. Your focus as Marketing Specialist, Retention will be to provide an excellent Onsite/App UX to improve retention of our existing member base.

This position is a 12 month fixed-term contract.

As a Marketing Specialist, Retention, you will...
- Manage, optimize and analyze Onsite & App UX for customers with the goal of improving retention
- Liaise and collaborate with cross-functional teams (Marketing, Design, Customer Support, Product and Content) to bring these experiences and functionalities to the marketplaces
- Oversee end-to-end customer experiences that are compelling, intuitive, and highly personalized
- Develop a strong understanding of how customers interact with the product and the underlying reasons why they love or leave the service

ABOUT AUDIBLE

Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. Our Hub+Home hybrid workplace model gives employees the flexibility between gathering in a common office space (work from hub) and remote work (work from home). For more information, please visit adbl.co/hybrid.

Berlin, BE, DEU

Basic Qualifications
- Professional Degree (Bachelors’ degree, MBA, M.A., M.S., or another post-graduate degree)
- 1+ years’ experience in merchandising, online marketing, or ecommerce in the digital media industry (online publishing, video, music, etc.)
- Experience with Content Management Systems & AB Testing Tools
- Experience with web/mobile analytics programs i.e., Site Catalyst, Google Analytics
- Business fluency in written and verbal English AND one additional European language (German, French, Italian or Spanish)

Preferred Qualifications
- Have a solid understanding of success metrics and analytical capability
- Prior retention marketing experience
- Comfortable working with international teams and cultures
- An avid consumer of online media, including books, websites, blogs, and other digital content

m/w/d

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