(Senior) Brand Experience Strategist

Job DescriptionWe are INNOCEAN Europe. A marketing and communications network that combines pan-European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung: “Have you tried?” With this in mind, we help brands and people unleash their potential and live up to their role as challengers.For our team in Frankfurt, we are looking for you in the role of(Senior) Brand Experience Strategist (all genders)Location: Frankfurt am Main What You’ll Do:Decode the Future of Experiences: Track cultural signals, consumer behaviors, and tech innovations to anticipate what will define tomorrow’s live brand moments.Map the Competitive Landscape: Own the intelligence around markets and competitors, ensuring our live experiences give clients a strategic edge.Champion the Audience: Build a deep understanding of consumer motivations and expectations, ensuring every event and activation resonates on a human level.Ignite Creative Collaboration: Partner with creative teams to translate insights into bold, experiential concepts that captivate audiences and elevate brand presence.Measure the Magic: Define KPIs and co-create measurement strategies with clients to prove the ROI and long-term impact of live brand experiences.Lead with Authority: Present compelling narratives and strategic recommendations to senior stakeholders, positioning our agency as a trusted leader in experiential marketing. What You Bring:Seasoned Strategist: You bring 5+ years of experience connecting data, culture, and creativity, backed by a portfolio of standout strategic work from agencies, consultancies, or forward-thinking brands.Data Whisperer: You live and breathe data but speak fluent human—able to distill a dense market report into a single electrifying insight that inspires action.Relentlessly Curious: Whether it’s economic indicators or the latest TikTok subculture, you thrive on decoding signals that shape how audiences engage with live brand experiences.Storytelling Authority: A natural-born storyteller, you command rooms with confidence—persuading C-suite clients and inspiring creative trailblazers with your vision.Builder of the New: You see ambiguity not as a risk, but as fertile ground to create innovative, unforgettable brand experiences.Architect of Experiences: You don’t just analyze journeys — you design them. With practical, hands-on expertise in customer journey mapping, experience design principles, and planning experiential touchpoints, you craft seamless brand experiences that captivate audiences before, during, and after live events.Multilingual Edge: English is your power-alley, and German is a major power-up that helps you connect across markets. What We Offer: 🌍International & Inclusive Team: Collaborate with colleagues from around the world in a fun and supportive environment. 🍽️Meal Vouchers: Enjoy subsidized lunches with our meal voucher program. 📚Career Development: Access training and growth opportunities to help you thrive professionally. 🏠Hybrid Work Flexibility: Work from home on Mondays and Fridays to support your work-life balance. 🐶Pet-Friendly Office: Bring your furry companions to work — we’re happy to have them ✈️Remote Work Abroad: Work from another country for up to two weeks per year. 🏢Modern Workspace: Ergonomic setups and top-tier infrastructure to help you do your best work. 🍏Wellness & Perks:Fresh fruit baskets to keep you energizedErgonomic workstations for comfort and productivityAccess to the corporate benefits platform with exclusive offersCompany contribution toward your gym membership to support your physical healthSubscription to a mental health app for emotional and psychological well-beingWe provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online.