Digital Marketing Specialist

vor 1 Monat

Munich, Bayern, Deutschland OMD Vollzeit
Job Description

As a (Senior) Digital Planner, you will be responsible for developing and implementing digital media plans for our clients across various industries, including system gastronomy, FMCG, finance, and insurance, as well as public services.

  • You will create and evaluate detailed media plans for IO and programmatic campaigns and implement them independently using tools.
  • You will be responsible for managing campaigns independently and will be in close contact with internal departments, creative agencies, technical service providers, and marketers to ensure smooth collaboration.
  • You will be responsible for creating and preparing client-specific reports, analyses, presentations, and deadlines.

Requirements:

  • You have a degree in business administration, marketing, communication, or a related field.
  • You have at least 2 years of experience in operational planning or programmatic campaign management and are familiar with digital media.
  • You are familiar with DSP, SSP, CPM, attention, and viewability and understand interactive communication possibilities.
  • You are familiar with common media planning and research tools (AGOF, Nielsen, etc.) as well as various ad server technologies and Microsoft Office programs.
  • You speak fluent German and have no problem communicating in English, as you feel comfortable in international exchange.
  • You have a passion for digital media and want to drive innovation.
  • You are curious and interested in modern technologies, just like us.
  • You value customer orientation and meticulous work.
  • Your thinking is analytical, your language skills are well-developed, and your presentations are convincing.

About OMD:

At OMD, we believe in a culture of knowledge exchange and mutual respect, based on the well-being of each individual in the team.

OMD is part of the Omnicom Media Group Germany, which is part of the Omnicom, a leading global communications, advertising, and marketing services group.

We are a team of experts who are passionate about digital media and innovation. We are looking for a talented (Senior) Digital Planner to join our team and contribute to our success.

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