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Senior Campaign Manager
vor 1 Monat
Role Overview
As a Senior Campaign Manager at LeanIX, you will be responsible for developing and executing integrated demand generation campaigns globally to deliver qualified leads into the sales pipeline. This role requires collaboration with multiple stakeholders, including Field Marketing, Product Marketing, Digital, and Content teams, to ensure successful campaign execution across all channels.
Key Responsibilities
- Develop and execute integrated demand generation campaigns to deliver qualified leads into the sales pipeline.
- Collaborate with multiple stakeholders to ensure successful campaign execution across all channels.
- Monitor and optimize campaigns and programs, reporting on ROI and pipeline.
- Identify and develop demand gen content aligned to the buyer journey.
Requirements
- +5 years of experience in a similar role with a focus on developing multi-channel campaigns.
- Experience with responsibility of marketing strategy built on content and coordinating multiple stakeholders.
- Demonstrated experience working on integrated marketing campaigns.
- Knowledge of Pragmatic Product Marketing and/or Sirius Decisions framework is a plus.
- Understanding of Enterprise Architecture and/or Cloud Native technologies and SaaS.
About LeanIX
LeanIX is a market leader for enterprise architecture management (EAM), driving the modernization of IT landscapes and continuous business transformation. Its software-as-a-service solutions empower organizations to create transparency, enabling them to visualize, assess, and manage the transition towards their target IT architecture. By offering a data-driven and automated approach enhanced with AI, LeanIX helps organizations make sound decisions and collaborate more effectively.
Why Join Us
At LeanIX, we believe in transparent communication, personal development, diverse workforce, innovation, and creating ideas that prove useful. We offer a hybrid work mode, great benefits, and a commitment to being an equal opportunity employer. If you need an equitable interview process alternative, please let our team know at jobs@leanix.net.
