Senior Content Marketing Specialist

vor 4 Wochen

Berlin, Berlin, Deutschland elopage Vollzeit

At elopage, we're looking for a talented Senior Copywriter to join our Marketing team. As a key partner to our acquisition and lifecycle teams, you'll play a central role in shaping the way our products are received by our audience and how we communicate with our target groups.

You'll be responsible for creating compelling and engaging copy and content for different channels and formats, including advertising, social media, web, and product copy. We're looking for a creative mind with strong all-around writing skills and an understanding of the B2B market, as well as the payments and tech landscape.

Key Responsibilities:

  • Write crisp copy in German, covering different formats across all our owned, earned, and paid channels.
  • Develop and execute our content strategy for landing pages and ensure alignment with our business objectives.
  • Collaborate with internal stakeholders to translate our technology and products into simple, yet compelling stories.
  • Tailor messaging and storytelling for B2B audiences and understand the unique needs and pain points of our clients.
  • Be the main key player in our acquisition initiatives and collaborate with our Performance Marketing agency to write engaging and targeted copy.
  • Optimize conversion-focused content and implement A/B testing strategies to boost conversions.
  • Raise the maturity of our existing content and deliver best-in-class copy to increase our positioning as pioneers in the market.

Requirements:

  • You're a native German speaker with excellent communication skills and a strong grasp of spelling and grammar.
  • You have 5+ years of experience creating content and copy as part of marketing teams, ideally operating in the B2B space.
  • You can provide solid examples of your work in writing for fintechs, software, or other technological companies and a good understanding of Growth and Marketing.
  • You have a portfolio that demonstrates high-quality content for marketing, sales, and product teams that customers like.

What We Offer:

  • A competitive salary.
  • A personal Training & Development budget of € 1,500 per year.
  • Responsibility and trust from day 1.
  • Individual coaching and further training to support you in your development.
  • A free BVG ticket.
  • Employee discounts at numerous companies.
  • A Culture of equity and Inclusion where you are appreciated for the person you are.

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