Marketing Communications Specialist
vor 4 Wochen
Job Description
We are seeking a highly skilled Marketing Communications Specialist to join our team at people-s-place GmbH. As a key member of our marketing team, you will be responsible for developing and implementing sales and marketing strategies in a technical B2B environment.
Responsibilities
- Plan, develop, coordinate, and manage B2B marketing and communication measures for one specific company division.
- Expand and further develop existing marketing and communication activities, particularly in the online area.
- Conceive and implement sales promotion measures in collaboration with product management and marketing.
- Create target group-specific marketing and communication materials for case studies, press releases, data sheets, presentations, trade fairs, websites, social media, etc.
- Manage content of social media channels and digital marketing campaigns.
- Conceive, plan, and implement customer events, trade fairs, and webinars.
- Control online marketing activities in the area of SEO as well as develop and implement best practices implementing SEO and analysis evaluations with Google Analytics.
- Recognize new marketing trends and technologies early.
- Ensure corporate standards in marketing materials.
Your Profile
- Experience in developing and implementing sales and marketing strategies in a technical B2B environment.
- Extensive knowledge in the conceptual preparation of technical issues requiring explanation and their implementation in various media forms.
- Confident handling of SEO tools and marketing automation tools.
- Experience in managing and dealing with external service providers and agencies.
- Good knowledge of project management.
- Business fluent in English.
- Excellent knowledge of MS Office.
- Bachelor's or Master's degree in Marketing or other relevant business degree is preferred.
- Several years of progressive experience in marketing of technical products while demonstrating business understanding and ability to drive results.
Benefits
- Dynamic and international working environment
- 13th-month salary
- Holiday allowance
- Possibility of home-office days (two days per week)
- 30 off-days
- Indefinite contract
- Job-Rad
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