Aktuelle Jobs im Zusammenhang mit Lead Marketing Strategist - Berlin, Berlin - AUTO1 Group
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Lead Marketing Strategist
vor 2 Monaten
Job Title: Team Lead TV
Job Summary:
We are seeking a highly skilled and experienced Team Lead TV to join our team at AUTO1 Group. As a key member of our marketing team, you will be responsible for leading our brand media campaign strategy and driving business growth through data-driven analysis and innovative marketing solutions.
Key Responsibilities:
- Develop and execute a comprehensive brand media campaign strategy to maximize traffic acquisition and brand KPIs development across 9 European markets.
- Conduct data-driven analysis by connecting media KPIs with core business data using industry-leading tools to inform marketing decisions.
- Lead an international team of 8 members with Junior to Senior experience levels, providing comprehensive and actionable feedback to enable team member growth.
- Identify and capitalize on offline marketing opportunities to boost customer acquisition and brand awareness for our consumer brands and sister brands across Europe.
- Plan, book, and evaluate performance-driven brand marketing campaigns in TV, YouTube, Radio, and additional offline channels.
- Collaborate closely with our Head of Creative Production and his team to create highly performing advertising campaigns.
Requirements:
- Relevant experience in offline, brand, and YouTube marketing (ideally in an e-commerce environment).
- Strong analytical skills and a data-driven mindset, with the ability to dive deeply into big sets of data using Excel and Google Sheets.
- Comfortable working in a fast-paced environment and a willingness to learn and grow in the field of brand building.
- High level of attention to detail and a structured mindset to keep track of multiple aspects of campaigns and projects.
- Fluency in English (any other European language is a plus).
What We Offer:
- A dynamic and international work environment with over 90 different nationalities.
- A comprehensive education budget for online courses, conferences, and trainings.
- Flexible working hours and the option to work from home.
- A dedicated team that values diversity and promotes open communication.
Join our team and be part of our success story at AUTO1 Group. We look forward to receiving your application
