Marketing Strategy Specialist for Influencer Partnerships
Vor 6 Tagen
We are seeking a seasoned Marketing Strategy Specialist to join our team at Freda, driving the growth of our influencer marketing initiatives.
OverviewFreda is revolutionizing the frozen convenience food market through e-commerce and retail, and we're looking for someone who shares our passion for innovative partnerships.
This role offers an exciting opportunity to leverage your expertise in developing and executing successful influencer marketing strategies that align with our brand objectives.
About the RoleAs a Marketing Strategy Specialist for Influencer Partnerships, you will be responsible for:
- Designing and implementing performance-driven influencer marketing campaigns that drive real results.
- Collaborating with our cross-functional teams to refine our approach and ensure seamless execution.
- Identifying and engaging authentic creators who align with our brand values and strategic goals across various platforms.
- Nurturing long-term partnerships with influencers and their management teams to foster mutually beneficial relationships.
- Developing and managing negotiation strategies to secure favorable terms for both parties.
To succeed in this role, you should possess:
- A proven track record in influencer marketing, particularly within D2C environments in Germany.
- An ability to thrive in a high-performing team and support colleagues' professional growth.
- Exceptional communication and relationship-building skills to establish and maintain positive relationships with influencers and agencies.
- Strong analytical skills to optimize spending and performance through data-driven decision making.
- A deep understanding of the influencer ecosystem and its nuances.
At Freda, you can expect:
- A dynamic and international work environment with experienced marketers and founders.
- Ongoing opportunities for professional development and growth.
- A competitive salary range of €60,000 - €80,000 per year, commensurate with experience, plus additional benefits including flexible working hours and numerous perks.
This role is based in Berlin Mitte, offering the perfect setup for those who value direct and transparent communication, a fast-paced environment, and personal development.
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