Instagrid is a pioneering company that has revolutionized the portable power supply industry. Our mission is to create a world where advanced technology meets environmental responsibility, and we're committed to shaping a sustainable future for generations to come.

We're a dynamic team of innovators working from various locations across Europe and the US, driving change through our products and services. Our passion for sustainability and customer satisfaction has led us to develop cutting-edge solutions that replace combustion generators with clean, efficient, and silent energy alternatives.

We're seeking a highly skilled Market Strategist to join our team. As a key member of our marketing department, you will be responsible for developing, coordinating, and executing localized marketing strategies and initiatives aligned with our Instagrid brand.

• Localized Marketing Strategies: You will collect market insights and data within key industries to shape and inform localized content and campaigns.
• Channel Management: Identify and leverage local marketing channels to enhance market awareness and generate leads through online and offline campaigns.
• Content Creation: Transform product positioning into compelling marketing messages, manage, create, and adapt engaging, market-specific content across various formats, including social media, email marketing, customer case studies, PR articles, and trade fair materials.
• Sales Support: Ensure the availability of localized sales support materials, including brochures, sales decks, and other collateral.
• Event Management: Organize and participate in trade fairs and exhibitions.
• Performance Analysis: Manage the local marketing initiatives and budgets, and analyze the performance and effectiveness of marketing initiatives.

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 3 years of marketing experience, supported by a proven track record.
• Experience in one of our verticals, such as construction or film&media, is a must.
• Familiarity with marketing automation platforms, tools, and content management systems.
• Good understanding of CRM systems (e.g. Salesforce) and data analytics.
• Flexible, positive attitude with entrepreneurial hands-on drive and growth-driven spirit.
• Strong communication and influencing skills.
• German native is a must, as well as good proficiency in English.

• Flexible working hours and hybrid work arrangement.
• 30 days vacation per year.
• 5 special leave days for special occasions.
• Commuting subsidies.
• The opportunity to work in a company that is a leader in its field.
• A notebook (MacOS or Windows) and a smartphone (Apple or Samsung).

The estimated salary for this position is $80,000-$110,000 per year, depending on your level of experience and qualifications.