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Marketing Strategy Director

vor 2 Monaten


Munich, Bayern, Deutschland tado Vollzeit
About the Role

We are seeking a highly skilled Marketing Strategy Lead to join our team at tado°. As a key member of our marketing department, you will be responsible for developing and executing our marketing strategy, driving business growth, and delivering exceptional results.

Key Responsibilities
  • Marketing Strategy Development: Develop and execute a comprehensive marketing strategy that aligns with our business objectives and drives revenue growth.
  • Market Intelligence: Conduct market research and analysis to identify trends, opportunities, and challenges that impact our business.
  • Value Proposition Development: Create and communicate compelling value propositions that resonate with our target audience and drive customer engagement.
  • Collaboration and Communication: Work closely with cross-functional teams, including product, sales, and customer care, to ensure alignment and effective communication of marketing strategies and initiatives.
  • Performance Measurement and Analysis: Develop and track key performance indicators (KPIs) to measure the effectiveness of marketing strategies and initiatives.
Requirements
  • Education: Master's degree in Business or Marketing.
  • Experience: Minimum 5 years of experience in a similar role, with a proven track record of developing and executing successful marketing strategies.
  • Skills: Expert knowledge of value proposition development concepts, marketing strategy flow, and market intelligence.
  • Personal Qualities: Strong analytical and problem-solving skills, excellent communication and collaboration skills, and a passion for driving business growth.
What We Offer
  • Flexible Working Hours: Enjoy flexible working hours and a remote-friendly work environment within Germany, with the option for temporary work from abroad within the EU.
  • Professional Development: Annual Learning & Development budget for your professional and personal development, including training, coaching, and subsidized German language courses.
  • Equal Opportunities Employer: tado° is an equal opportunity employer and we are striving for a diverse workforce.