Digital Marketing Communications Lead

Vor 5 Tagen

Straubing, Bayern, Deutschland Bosch Group Vollzeit
Job Title:

Digital Marketing Communications Lead

Job Summary:

We are seeking a highly skilled Digital Marketing Communications Lead to join our global Marketing Communications team in the Business Unit Communications, Security Systems division. This is a key role that will focus on developing and executing digital marketing communications strategies across web, social media, email, blogs, and other digital communication tools.

Key Responsibilities:

Key responsibilities of this role include:

  • Developing and executing digital marketing communications strategies to drive traffic, engagement, and conversions.
  • Managing and optimizing digital marketing communications campaigns to ensure alignment with overall business objectives.
  • Collaborating with various departments to ensure effective digital marketing communications efforts.
  • Staying up-to-date with the latest digital marketing communications trends, tools, and technologies.
Requirements:

To be successful in this role, you will need:

  • A degree in Marketing, Communications, Digital Media, Information Technology, or related field.
  • 5+ years of experience in digital marketing communications, with a focus on strategy implementation and execution.
  • Strong technical skills in digital tools and platforms, including SEO, SEM, CRM, CMS, email marketing, and marketing automation.
  • Excellent analytical skills and experience with web analytics tools.
  • Strong project management skills with the ability to direct web development and design resources.
What We Offer:

We offer a dynamic and collaborative work environment, with opportunities for growth and professional development. Our company values diversity and inclusion, and we welcome applications from candidates of all backgrounds.

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