Publicity Manager

eBay is a global ecommerce leader that's changing the way the world shops and sells. We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

This role reports to the Global Director of Communications and will partner with cross-functional teams to lead on the comms strategy and deliver on earned media outcomes with a focus on our automotive parts & accessories category on ebay.de. The communications team in DE is part of a global function, so this role will work closely with colleagues in the US and the UK.

This is a brilliant opportunity for an ambitious automotive PR manager with approx. 8 years of communications experience under their belt to join a business which is a major player in the DE aftermarket landscape and has exciting plans for the future. The eBay comms team has delivered many high-profile campaigns in fashion, homewares, tech, and luxury in recent years, and we're looking for someone to bring their experience and knowledge to deliver a step change in how the car parts and accessories vertical shows up externally.

Key Responsibilities:

• Lead proactive comms campaign development and execution
• Own the strategy and drive storytelling campaigns across our automotive vertical
• Be part of a cross-functional working group for vertical-specific go-to-market plans and deliver essential communications counsel to internal partners
• Foster strong media relationships with automotive media to build eBay's commercial and brand reputation across trade and customer stakeholder groups

Requirements:

• 8 years working at a mid-senior level on recognised brands in a fast-paced, PR environment, either agency or in-house, with proven experience in the automotive sector
• We're looking for someone who is a nimble and creative storyteller, has a penchant for cross-team collaboration, a proactive and energetic approach, impeccable judgement, presentation, and communications skills
• Understanding of the German automotive media landscape and established relationships
• Experienced in delivering campaigns which engage the enthusiast automotive community
• Excellent written and spoken German and English

eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at talent@ebay.com. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.