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Digital Marketing Coordinator for Social Media and Influencers
vor 3 Monaten
S. Fischer Verlage stands as a prominent name in the German publishing industry, offering a rich portfolio of over 400 new titles annually across various genres including literature, entertainment, non-fiction, and children's literature. As a proud member of the esteemed Holtzbrinck Publishing Group, our team comprises around 200 passionate professionals.
Position: Digital Marketing Specialist for Social Media and Influencer Engagement- Location: Frankfurt am Main, Germany
- Employment Type: Full-time
- Experience Level: Experienced
- Formulate and execute innovative social media strategies tailored for S. Fischer Verlage, concentrating on target demographics and inventive methodologies.
- Produce captivating (video) content that aligns with marketing strategies for specific titles, authors, and overall brand identity, with the goal of enhancing channel engagement and cultivating a robust online community.
- Build and nurture relationships with bloggers and influencers, acting as the primary liaison and designing collaborative formats and processes.
- Work in close partnership with the marketing team to synchronize performance marketing initiatives across diverse platforms, including social media, Google, Meta, Amazon, and others.
- Serve as a connector for colleagues across various departments, managing ongoing marketing efforts for literary, non-fiction, and entertainment titles.
- Oversee the budget for organic social media initiatives and influencer collaborations in accordance with marketing leadership directives.
- A dynamic role that grants you the freedom to spearhead initiatives and realize your creative visions.
- Become part of a progressive marketing team that prioritizes digital marketing, especially in the realms of social media and influencer outreach.
- Engage in a diverse and cooperative environment characterized by flat hierarchies and agile team dynamics.
- Join a publishing house recognized for its compelling literary, non-fiction, and entertainment offerings, with flexible working hours and a blend of digital, hybrid, and in-person interactions.
- Proven expertise in social media, influencer, or performance marketing.
- Extensive network within the influencer landscape, knowledge of competitor profiles, and capability to identify emerging trends.
- Skilled in various digital tools and platforms such as Drupal, Evalanche, Google Workspace, along with content creation software like Canva or Photoshop.
- Experience in video production is advantageous, showcasing your creative, organized, and innovative mindset, complemented by strong communication and teamwork abilities.
S. Fischer Verlage is dedicated to promoting diversity and inclusivity within the workplace, valuing all employees irrespective of gender, nationality, ethnicity, religion, disability, age, sexual orientation, or identity. As a member of the Holtzbrinck Publishing Group, S. Fischer Verlage signed the Diversity Charter in 2019 to foster diversity and acceptance within the organization. Join us in our mission towards a more inclusive work environment.