Influencer Campaign Strategist

vor 4 Wochen

Düsseldorf, Nordrhein-Westfalen, Deutschland Audiencly GmbH Vollzeit

Company Overview
Audiencly GmbH is a premier influencer marketing agency dedicated to the gaming community. We collaborate with top-tier game publishers and brands, connecting them with the ideal social media content creators. Through innovative promotions and strategic partnerships, we drive impactful marketing outcomes and set new trends across platforms like YouTube, Instagram, Twitch, and TikTok.

Work Environment
Our modern office fosters a vibrant and dynamic work culture characterized by flat hierarchies, personal accountability, and a strong sense of teamwork. We celebrate our successes together and support each other through challenges. As a startup, we offer ample creative freedom for your ideas, alongside opportunities for both professional and personal growth within a motivated team.

Position Overview
We are seeking a Campaign Manager - Influencer Marketing (m/f/d – fulltime) who is passionate about social media and its evolving landscape.

Key Responsibilities
  • Plan, coordinate, and execute innovative campaigns: Independently manage influencer campaigns, developing concepts and overseeing their implementation across key platforms (YouTube, TikTok, Twitch, Instagram).
  • Create tactical campaign strategies tailored to various budgets.
  • Select appropriate creators for collaborations with artists and influencers.
  • Work closely with the Influencer Relations team to manage the influencer aspects of campaigns.
  • Advise clients on influencer marketing strategies across all relevant platforms (TikTok, Instagram, YouTube, etc.).
  • Evaluate influencer campaigns, including campaign performance tracking and report generation.
  • Drive the enhancement of approaches, systems, and workflows for our clients.
  • Facilitate the transfer of acquired knowledge in influencer marketing within the organization.
  • Develop (digital) ideas, formats, and marketing concepts with a focus on gaming and gamers.
  • Visualize and present your ideas persuasively.
  • Stay informed about emerging digital storytelling trends and integrate this knowledge into your work.
  • Engage with clients at a professional level.
  • Regularly report results to management.
Qualifications
  • Completed a university degree in media studies, marketing, communication, or a related field.
  • At least one year of relevant experience in influencer marketing, with a solid understanding of successful social media profiles and key performance indicators.
  • Strong interest in trends within the gaming and entertainment sectors, along with a deep understanding of social media platforms and digital tools.
  • Excellent communication and organizational skills, capable of managing multiple projects simultaneously and measuring success through KPIs.
  • Familiarity with common digital project management tools.
  • Strong presentation and facilitation skills, with the ability to articulate and visualize ideas effectively.
  • A creative mindset focused on innovation, balanced with strong organizational and analytical abilities.
  • Proactive and responsible, with a quick learning ability and high initiative.
  • Exceptional communication skills and a friendly, confident demeanor.
  • Able to manage a demanding workload and willing to engage during weekends as needed.
  • Fluent in German and proficient in English (spoken and written).
  • A true team player who can also take initiative independently.
  • Proficient in MS Office (Excel, Word).
Benefits

We offer a range of corporate benefits, including:

  • A secure workplace in a growing industry.
  • Flexible working arrangements, both in-office and remote.
  • Encouragement for creative and innovative ideas.
  • Access to coaching and professional development opportunities.
  • Support for mental well-being.
  • 29+ vacation days.

We look forward to receiving your application, including your CV and cover letter.

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