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Field Marketing Specialist

vor 2 Monaten

Berlin, Berlin, Deutschland EcoVadis Vollzeit
Job Description

EcoVadis is seeking a highly motivated and experienced Field Marketing Associate to join our team in Berlin, Germany. As a key member of our marketing team, you will be responsible for designing, adapting, and implementing field marketing events and campaigns to increase market awareness, generate demand, and accelerate sales in the DACH region.

Key Responsibilities:
  • Manage events and webinars, including budgeting, planning, promotion, on-site event setup, and lead capture.
  • Coordinate logistics for field events and webinars, including printing, promotional items, and shipping.
  • Develop and execute internal and external event communication, including emails and social media posts.
  • Liaise with external suppliers, including production teams, event hosts, partners, venues, talent, and entertainment.
  • Research and execute third-party conferences and collect information for relevant programs.
  • Collaborate with design, content, solution, and ops teams to manage field marketing program components.
  • Work closely with sales, alliances, and customer success teams to prepare event approaches and coordinate content.
  • Bring innovative and creative ideas to make our events stand out from the competition.
  • Maintain an updated event pipeline, from initial planning to post-event follow-up.
  • Support and execute local digital and ABM campaigns to acquire new customers, expand and retain the installed base, generate net new pipeline, and accelerate opportunities in the region.
Requirements:
  • Bachelor's or Master's degree in marketing, communication, business, sustainability, or a related field.
  • Minimum 2-3 years of experience in events and field marketing with campaign execution.
  • Previous experience in field marketing to large enterprise prospects, ideally B2B SaaS offerings.
  • Experience working on corporate events, industry conferences, roadshows, workshops, and more.
  • Experience with marketing automation tools, CRM (Salesforce and HubSpot), social media platforms, and standard office tools (Microsoft/Google Office).
  • Experience executing ABM campaigns is a plus.
  • Strong organization skills with high attention to detail.
  • Exceptional verbal and written communication skills in German and English.
  • Excellent time management skills.
  • Growth-minded and a team player with the motivation to help others solve problems.
What We Offer:
  • Competitive salaries and support for personal growth from day one.
  • Extensive onboarding, mentoring, and a brand-new e-learning platform with courses and modules.
  • Hybrid work model with 4 days per month in the office and remote work in the country of hire.
  • Wellness allowance for mental and physical well-being.
  • Annual performance bonus.
  • Remote work from abroad policy.
  • Flexible working hours.
  • Health coverage and optional pension scheme.
  • Internet and electricity bill allowance.
  • CSR activities.
  • Subsidized travel and BahnCard 50.
  • Community service day when volunteering.