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Senior Insights Consultant

vor 2 Monaten


Düsseldorf, Nordrhein-Westfalen, Deutschland Circana Vollzeit
About the Role

We are seeking a highly skilled Senior Insights Consultant to join our team at Circana. As a key member of our EMEA/APAC Media & Analytics Solutions Delivery team, you will play a critical role in supporting our clients in the FMCG industry with their growth plans.

Key Responsibilities
  • Project Management
    • Leverage data and analysis to make concise and compelling recommendations to clients
    • Effectively manage the relationship with the client and its suppliers to ensure all required data is collected and validated
    • Be the key liaison between Circana's data scientists, insights analysts, and commercial teams to facilitate the delivery process and insights quality
    • Ensure quality of the project through building project scope, performing quality checks, tracking timelines, and challenging results
    • Ensure the adequacy of the study setup and results with client expectations
    • Interpret clients' business questions into project specifications, understanding project objectives and deliverables for Circana's analytics solutions
    • Prepare impactful and relevant presentation materials and potentially present them to the client
    • Rationalize intermediate outcomes and provide feedback and guidance to Circana's analysts and data scientists
  • Insights and Consulting
    • Align with Circana's commercial team and make rational, build insights, and prepare client presentations on the results of the machine learning data analysis
    • In coordination with Circana's commercial team lead, develop and deliver concise communications and presentations
    • Lead client workshops in delivering and interpreting the results to the client
    • Link industry trends and generate new perspectives, ideas, or innovations that allow problems to be solved to deliver client actionable insights accelerating clients' growth
    • Build and maintain both support and trust with the client; act as a trusted advisor and delivery partner
    Requirements
    • Interest in or understanding of marketing strategy and/or FMCG business/market trends
    • Previous relevant experience, preferably with data analysis (insight) or data management background – marketing mix insight delivery a big advantage
    • Understanding of Media channels and how advertising works
    • Applicants do not need to have a statistical background to apply, but must have strong analytical skills with an aptitude for accurately managing and interpreting data and proficient in MS Office
    • Preferably experience of working with Circana Market Advantage or similar big-data platforms
    • Knowledge of types of analytical principles such as A/B Testing, Multi-Touch attribution, and Marketing Mix
    • Strong analytical, insightful, and strategic thinking skills
    • Ability to interpret data and develop strong storytelling narratives
    • Excellent presentation skills with the ability to make complex data simple to understand
    • Good planning and organisational skills, able to manage multiple projects and local and offshore resources
    • Positive and enthusiastic attitude with aptitude to learn
    • Self-motivated, accountable, and committed with good decision-making and project management skills
    • Ability to work in a fast-paced environment managing multiple projects and stakeholders
    • Articulate, able to proactively identify and communicate issues, taking ownership for resolution and/or escalating as appropriate
    Circana Behaviors
    • Stay Curious: Being hungry to learn and grow, always asking the big questions
    • Seek Clarity: Embracing complexity to create clarity and inspire action
    • Own the Outcome: Being accountable for decisions and taking ownership of our choices
    • Center on the Client: Relentlessly adding value for our customers
    • Be a Challenger: Never complacent, always striving for continuous improvement
    • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity
    • Commit to each other: Contributing to making Circana a great place to work for everyone