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Head of Marketing and Growth

vor 2 Monaten


Hamburg, Hamburg, Deutschland Plancraft GmbH Vollzeit
About the Role

We are seeking a highly experienced and strategic Marketing Director to lead our marketing efforts and drive growth for Plancraft GmbH. As the Head of Marketing and Growth, you will be responsible for developing and implementing comprehensive marketing strategies that align with the company's ambitious goals.


Key Responsibilities:
  • Develop and execute marketing strategies to scale the company's brand awareness and lead generation
  • Manage and allocate a significant marketing budget to drive business growth
  • Lead a team of marketers to achieve marketing objectives and support the company's expansion plans
  • Identify and implement new marketing channels to enhance brand visibility and support inbound sales activities
  • Build and strengthen the Plancraft brand within the craft and construction industry
  • Collaborate with senior management to ensure marketing strategies are fully integrated with company-wide goals
  • Monitor and analyze marketing performance to optimize strategies and improve results
  • Stay up-to-date with industry trends and best practices to ensure Plancraft remains competitive

Requirements:
  • At least 5 years of marketing experience, with a significant portion in a leadership role within a fast-paced startup environment
  • Proven track record of managing large teams and budgets
  • Experience in B2B marketing, leveraging B2C strategies to address a broad B2B target audience
  • Entrepreneurial mindset with the ability to adapt quickly and drive significant results in a dynamic environment
  • Strong background in SaaS and brand marketing
  • C1 Level in German and English

What We Offer:
  • A competitive salary and benefits package
  • Opportunities for professional growth and development
  • A dynamic and entrepreneurial work environment
  • Top-tier technology and tools to support your work
  • A relocation bonus for the right candidate

About Plancraft GmbH

We are a fast-growing software company revolutionizing the craft and construction industry with our innovative solutions. Our mission is to become Europe's number one contractor operating system, and we're looking for talented individuals to join our team and help us achieve this goal.