Innovations Management and Marketing Dual Study Program with Vocational Training

vor 1 Woche

Hanau, Hessen, Deutschland Brüder Grimm Berufsakademie Hanau GmbH Vollzeit
About the Program

The Brüder Grimm Berufsakademie Hanau GmbH offers a unique dual study program in innovation management and marketing with vocational training. This program combines theoretical knowledge with practical experience, allowing students to develop a deep understanding of business administration and innovation management.

Key Benefits
  • Dual Qualification: Students will receive two state-recognized, professionally qualifying degrees in 3.5 years: Bachelor of Arts (B.A.) and IHK (Industrial Chamber of Commerce) certification.
  • Business Administration Study: The program focuses on future-oriented, content-based topics in innovation and marketing.
  • Practical Phases: Students will complete vocational training in a company, where they will be employed and mentored by experienced professionals.
  • Personalized Learning: Students will learn in small groups, where each individual will be seen, valued, and supported, and will have a personal exchange with lecturers and professors.
  • Bewerbungsprozess: The company will support students in the application process to find a suitable practice partner that will also be their training company.
  • Financial Support: The training company will usually cover the study fees, and students will receive a training allowance, which is a personal income.
  • No Numerus Clausus: Students can start the program with a high school diploma or vocational training certificate.
  • Master's Degree Eligibility: Students will earn 180 ECTS points during the program and will be eligible for a master's degree after completion.
  • Alumni Network: The Brüder Grimm Berufsakademie Hanau GmbH will remain a contact point for alumni and will facilitate connections between them and companies.
What to Expect
  • Study Program: Students will learn methods and know-how for strategic decision-making, leadership, and innovation management in companies.
  • Industrial Core Processes: Students will study industrial core processes, environmental analyses, and sales processes, as well as digital business models, innovation strategies, agile project management, design thinking, and more.
  • Vocational Training: Students will gain practical experience in a company, learning about internal processes and developing skills to plan and implement innovations strategically and operationally.
  • Interdisciplinary Collaboration: Students will work closely with students from other future-oriented study programs, developing skills in interdisciplinary collaboration from the start.
What We're Looking For
  • Entrepreneurial and Commercial Interests: Students should be interested in business administration and innovation management.
  • Communication and Openness: Students should be communicative and open-minded.
  • Future-Oriented: Students should be interested in shaping the future of a company or potentially starting their own business.
  • Creativity and Analytical Skills: Students should have a good understanding of processes and relationships.
  • High School Diploma or Vocational Training Certificate: Students should have a high school diploma or vocational training certificate.
  • Personal Development: Students should be motivated to develop their skills and strive for a career in industry or entrepreneurship.
Career Opportunities
  • Employment Opportunities: After completing the program, students will have a high chance of being employed by their training company. Possible career paths include innovation manager, purchasing, sales, logistics, personnel, marketing, and more.
  • Leading Roles in Innovation Projects: Students will have the opportunity to take on leading roles in innovation projects.
  • Strategic Planning: Students will develop skills in strategic planning.
  • Entrepreneurship: Students will have the opportunity to start their own business or work as a consultant or entrepreneur.

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