Aktuelle Jobs im Zusammenhang mit Lead Brand Strategist for Corona - Bremen, Bremen - AB InBev
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Brand Strategist
Vor 3 Tagen
Bremen, Bremen, Deutschland AB InBev VollzeitPosition: Brand ManagerÜber die RolleBei AB InBev träumen wir groß. Die beliebtesten Biere der Welt zu brauen, den Aufbau ikonischer Marken wie Budweiser, Stella Artois, Corona und bedeutungsvolle Momente zu gestalten, ist, was uns inspiriert. Als Team übernehmen wir Verantwortung für unsere Projekte, haben keine Angst davor groß zu träumen, weil wir...
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Marketing Director for Beck's and German Brands
vor 2 Wochen
Bremen, Bremen, Deutschland AB InBev VollzeitMarketing Manager Beck's and German BrandsAt AB InBev, we're passionate about brewing the world's most loved beers and building iconic brands like Budweiser, Stella Artois, and Corona. We're a team of owners who dream big and achieve anything together. In this role, you'll lead our iconic brands Beck's and German Local Jewels across Europe, developing and...
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Marketing Director for European Brands
vor 2 Monaten
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand visibility.Key ResponsibilitiesLead strategic planning and coordination within...
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Marketing Director for European Brands
vor 2 Monaten
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand visibility.Key ResponsibilitiesLead strategic planning and coordination within...
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Marketing Manager Beck's
vor 4 Wochen
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand awareness.Key ResponsibilitiesLead and manage strategic planning...
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Marketing Manager Beck's
vor 2 Monaten
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand awareness.Key ResponsibilitiesLead and manage strategic planning...
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Marketing Manager Beck's
vor 2 Monaten
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand visibility.Key ResponsibilitiesLead and manage strategic planning...
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Marketing Manager Beck's
vor 2 Monaten
Bremen, Bremen, Deutschland AB InBev VollzeitAbout the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our iconic brands Beck's and German Local Jewels across Europe. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand visibility.Key ResponsibilitiesLead and manage strategic planning...
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Brand Manager
vor 1 Monat
Bremen, Bremen, Deutschland AB InBev VollzeitJob Title: Brand ManagerAt AB InBev, we dream big. We brew the world's most popular beers, build iconic brands like Budweiser, Stella Artois, and Corona, and create meaningful moments. As a team, we take ownership of our projects, have no fear of dreaming big, and know that together, we can achieve anything. Our goal is to build a sustainable, inclusive, and...
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Brand Manager
vor 1 Monat
Bremen, Bremen, Deutschland AB InBev VollzeitJob Title: Brand ManagerAt AB InBev, we dream big. We brew the world's most popular beers, build iconic brands like Budweiser, Stella Artois, and Corona, and create meaningful moments. As a team, we take ownership of our projects, have no fear of dreaming big, and know that together, we can achieve anything. Our goal is to build a sustainable, inclusive, and...
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Junior Brand Manager
vor 4 Wochen
Bremen, Bremen, Deutschland Mondelez Deutschland Services GmbH & Co. KG VollzeitJoin Our Graduate ProgramAre you ready to take the first step in your career? Our Junior Management Program (JUMP) is a unique graduate scheme that aims to develop you into one of our leaders of tomorrow.Program OverviewOver 3 years, you will follow a structured learning path that combines on-the-job industry experience with guidance from senior managers and...
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Junior Brand Manager
vor 4 Wochen
Bremen, Bremen, Deutschland Mondelez Deutschland Services GmbH & Co. KG VollzeitJoin Our Graduate ProgramAre you ready to take the first step in your career? Our Junior Management Program (JUMP) is a unique graduate scheme that aims to develop you into one of our leaders of tomorrow.Program OverviewOver 3 years, you will follow a structured learning path that combines on-the-job industry experience with guidance from senior managers and...
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PE Lead DACH
vor 2 Wochen
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PE Lead DACH
vor 2 Wochen
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Marketing Specialist
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Junior Brand Manager
vor 4 Wochen
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Junior Brand Manager
vor 4 Wochen
Bremen, Bremen, Deutschland Mondelez Deutschland Services GmbH & Co. KG VollzeitJoin Our Team as a Junior Brand ManagerWe are seeking a highly motivated and talented individual to join our team as a Junior Brand Manager. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and brand awareness.About the RoleIn this role, you will have the opportunity to...
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People Lead
vor 3 Wochen
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People Lead
vor 3 Wochen
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Retail Team Lead
vor 2 Wochen
Bremen, Bremen, Deutschland PULL AND BEAR VollzeitPULL&BEAR is looking for a talented Department Manager to join our team. As a key member of our store operations, you'll be responsible for driving sales growth, improving customer satisfaction, and leading a high-performing team.Key Responsibilities:Manage department budgets and sales targets, analyzing KPIs to inform strategic decisionsMotivate and develop...
Lead Brand Strategist for Corona
vor 3 Monaten
Seniority Level:
Lead Brand Strategist (Corona Germany)
At AB InBev, we aspire to greatness. Our mission is to brew the world's most cherished beers and cultivate iconic brands like Bud, Stella Artois, and Corona, while creating memorable experiences that resonate with our consumers.
We are a collective of dedicated professionals who embrace ambitious goals, confident that together we can overcome any challenge. Our commitment is to foster a sustainable, inclusive, and rewarding future. Let’s transform challenges into opportunities together.
Role Overview:
The primary responsibility of the Lead Brand Strategist for Corona in Germany is to shape and steer the brand strategy for the German market in collaboration with the respective commercial teams.
As Corona is a key player in the German market and ranks among the top three Corona markets in Europe, this role is crucial in ensuring that the brand is executed to the highest standards, employing a comprehensive approach to drive growth and revenue.
Key Responsibilities:
- Serve as the principal brand representative for Germany in all significant operational discussions with key stakeholders, ensuring that execution aligns with the brand strategy across all consumer touchpoints.
- Manage the Corona budget in Germany, ensuring optimal allocation of resources while adhering to financial constraints.
- Lead the annual brand strategy planning process, collaborating with commercial counterparts to define key brand objectives and initiatives.
- Develop and refine the local Corona product architecture and innovation pipeline, overseeing business case development and ensuring alignment with marketing and commercial stakeholders.
- Oversee the implementation of major initiatives, such as integrated marketing campaigns, ensuring alignment with brand standards and monitoring performance against established metrics.
- Conduct regular brand performance updates in monthly and quarterly forums, providing insights and context on key projects.
- Act as the voice of Germany within the global team, ensuring that global initiatives are tailored to meet the specific needs of the German market.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related discipline.
- 3-4 years of demonstrated experience in brand management or a related role within the FMCG sector.
- Strong grasp of brand strategy, marketing principles, and consumer behavior.
- Proven ability to manage complex projects involving multiple stakeholders.
- Competence in data analysis and reporting tools.
- Creative mindset with a talent for developing innovative marketing strategies.
- Exceptional communication, presentation, and influencing abilities.
- Adept at thriving in a fast-paced, collaborative environment.
- A mindset geared towards ambitious goals and superior performance.
- Fluency in German and proficiency in English.
What We Offer:
In this position, you will have the opportunity to make a significant impact on our business and your career trajectory. We provide the support and mentorship necessary for your success. Our culture is one of meritocracy, with ample opportunities for growth and development, ensuring that your efforts are recognized and rewarded. We encourage you to think creatively, collaborate with international teams, and take charge of your career path.
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