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Manager of Digital Marketing and Influencer Relations

vor 3 Monaten


Frankfurt am Main, Hessen, Deutschland Fischer Verlage Vollzeit
Digital Marketing Specialist for Social Media and Blogger Relations

S. Fischer Verlage stands as a prominent German publishing entity, releasing over 400 new titles annually across various genres including literature, entertainment, non-fiction, and children's literature. As a member of the esteemed Holtzbrinck Publishing Group, we pride ourselves on a dedicated workforce of around 200 professionals.

Position Overview: Digital Marketing Specialist for Social Media and Blogger Relations
  • Location: Frankfurt am Main, Germany
  • Employment Type: Full-time
  • Experience Level: Experienced
Key Responsibilities:
  • Design and execute innovative social media strategies tailored for S. Fischer Verlage, concentrating on audience engagement and creative outreach.
  • Produce captivating (video) content that aligns with marketing objectives for specific titles, authors, and the overall brand, with the goal of enhancing channel visibility and fostering a robust online community.
  • Build and nurture partnerships with bloggers and influencers, acting as the main liaison and crafting collaborative formats and workflows.
  • Work in close partnership with the marketing team to harmonize performance marketing initiatives across diverse platforms including social media, Google, Meta, and Amazon.
  • Serve as a communication bridge among various departments, overseeing routine marketing activities for literary, non-fiction, and entertainment sectors.
  • Oversee the budget for organic social media efforts and influencer collaborations in accordance with marketing leadership directives.
What to Expect:
  • A stimulating role that empowers you to lead initiatives and realize your creative visions.
  • Join a progressive marketing team that prioritizes digital strategies, especially in social media and influencer marketing.
  • Engage in a diverse and collaborative workplace characterized by flat hierarchies and agile team dynamics.
  • Become part of a publishing house celebrated for its engaging literary, non-fiction, and entertainment offerings, with flexible working arrangements that include digital, hybrid, and in-person meetings.
Candidate Profile:
  • Proven expertise in social media, influencer, or performance marketing.
  • A strong network within the influencer landscape, along with an understanding of competitor dynamics and the ability to identify emerging trends.
  • Skilled in various digital tools and platforms such as Drupal, Evalanche, Google Workspace, and content creation software like Canva or Photoshop.
  • Experience in video production is advantageous, showcasing a creative, organized, and innovative mindset, complemented by excellent communication and teamwork abilities.
Diversity Commitment

S. Fischer Verlage is dedicated to promoting diversity and inclusivity within the workplace, valuing every employee regardless of gender, nationality, ethnicity, religion, disability, age, sexual orientation, or identity. As part of the Holtzbrinck Publishing Group, we have embraced the Diversity Charter to foster a culture of acceptance and diversity. Join us in our mission to cultivate a more inclusive work environment.