RESPONSIBILITIES:

• Development and management of integrated, nationwide media and dealer campaigns tailored for the German market.
• Collaboration and alignment with internal stakeholders, including product teams and social media as well as public relations.
• Coordination and oversight of media and creative agencies for both traditional and digital advertising campaigns.
• Adaptation of centrally developed creative and advertising concepts, along with the creation of localized promotional materials for the German audience.
• Planning and monitoring of national production and media budgets.
• Ongoing observation, evaluation, and enhancement of media performance, particularly in the digital landscape.

REQUIREMENTS:

• Degree in business administration or a completed vocational training with relevant professional experience.
• Proven experience in the media sector is essential.
• Background in marketing communication is advantageous.
• Strong analytical skills and proficiency in data analysis.
• Interest in digital trends, digitalization, and marketing communication.
• Independent and structured working style.
• Excellent communication skills and ability to work in a team.
• Proficient in German and conversational English.
• Advanced knowledge of MS Office applications, particularly PowerPoint and Excel.

This position is also suitable for individuals with disabilities.

*The use of masculine terms in this document (e.g., "Coordinator") is solely for readability purposes. It refers to individuals of any gender.

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