Senior Product Marketing Specialist
vor 1 Monat
About SimScale GmbH
SimScale is an innovative engineering simulation platform that is transforming the approach engineers, designers, scientists, and architects take when developing products. Our platform is entirely accessible through a web browser, featuring a user-friendly interface that supports a variety of simulation types, including Structural Mechanics, Fluid Dynamics, and Thermodynamics. By leveraging cloud technology for simulation, SimScale removes the barriers associated with traditional simulation tools, such as high installation costs, licensing fees, and the need for high-performance computing hardware. Users benefit from always having access to the latest version of our platform.
Your Role
We are seeking a dedicated Product Marketing Manager (m/f/d) to enhance SimScale's global marketing initiatives during this exciting phase of growth. In this position, you will utilize your extensive experience in engaging engineering and design leaders through impactful positioning and messaging strategies, aimed at challenging conventional practices and generating interest in cloud-native simulation technologies and advanced engineering design methodologies.
Key Responsibilities
- Conduct comprehensive market analysis to uncover trends, customer requirements, and the competitive landscape.
- Develop compelling product positioning and messaging that sets SimScale apart in the market.
- Create detailed buyer personas and use cases to guide marketing and sales strategies.
- Formulate and implement go-to-market strategies for new product introductions and feature enhancements, collaborating with cross-functional teams to ensure alignment on product vision and execution.
- Produce and manage a diverse range of content, including whitepapers, case studies, blog articles, webinars, and presentations, to support marketing campaigns and sales initiatives.
- Equip the sales team with essential tools and training, developing sales materials such as brochures, datasheets, and product demonstrations.
- Build and maintain relationships with key customers and industry influencers, organizing and participating in customer events to foster advocacy and gather valuable feedback.
Qualifications
- Minimum of 5 years of experience in product marketing roles within the CAE software sector.
- A degree in physics or engineering is preferred.
- Proven experience in crafting customer success stories, newsletters, handbooks, guides, application notes, and white papers.
- Skilled in presenting and facilitating online events and meetings.
- Expertise in developing high-impact storytelling suitable for various channels, including digital media.
- Strong communication skills with the ability to represent the company effectively to both internal and external stakeholders, including senior management.
- High engagement with customers to enhance SimScale's impact through a compelling narrative focused on demonstrating tangible business benefits.
- Familiarity with HPC and cloud technologies is advantageous.
What We Offer
- A dedicated team with extensive expertise and opportunities for personal growth, enabling you to develop into a leadership role.
- An environment that values your opinions and ideas, providing space for you to make a significant impact through goal-oriented tasks and creative projects.
- A multicultural and inclusive workplace with team members from over 35 different countries.
- Flexible working hours and remote work options to suit your lifestyle.
- Comprehensive health benefits, including medical, dental, vision, and disability insurance, along with retirement plans and paid time off.
- Enjoy freshly prepared lunches in our office every Wednesday.
- Access to a subsidized gym membership in Munich, virtual meetups, and internal wellbeing support.
- Opportunities for professional development, including training, language courses, and tech talks.
- Relocation and visa assistance to facilitate your move.
- Engaging team events and opportunities to participate in our ESG or DE&I initiatives.
Diversity, Equity, and Inclusion at SimScale
At SimScale, we celebrate diversity and are committed to creating an inclusive environment. Our team comprises individuals from various backgrounds, and we encourage everyone to be their authentic selves. As an equal opportunity employer, we ensure that all qualified applicants receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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