Performance Marketer

vor 2 Monaten

Berlin, Deutschland Aware Health GmbH Vollzeit

**Your mission**:
We are looking for a Performance Marketer who is not only operational but also strategic and creative to identify growth opportunities and execute them with precision and agility which eventually will help us grow our revenue sustainably.

**Your responsibilities**:

- ** User Acquisition**: develop and execute strategies for acquiring new users. This includes managing digital advertising campaigns, content marketing initiatives, and partnerships to drive awareness and bring in new customers.
- ** Conversion Optimization**: optimize the conversion funnel e.g. via A/B testing, analyzing user behavior, and making data-driven decisions to improve the conversion rates at different stages of the customer journey.
- ** Market Research and Insights**: Conduct market research to identify growth opportunities and stay informed about industry trends, explore and adopt innovative marketing strategies and technologies to stay ahead of the curve. This may involve experimenting with new channels, tactics, or technologies to drive growth.

**Your profile**:

- Minimum **5 years experience in growth marketing** with a proven track record of growing online businesses via managing successful growth campaigns across organic and paid channels.
- ** Data-driven** with the ability to set up performance dashboards, **analyze and interpret data**, understanding the story behind the numbers to generate actionable insights.
- Experience running **mid to large-scale performance marketing campaigns** (budgets of $150k+ monthly) on platforms like Meta, Google, TikTok, etc.
- Strong understanding of digital marketing channels including PPC, display advertising and Social Media.
- Ability to build a **business-specific** customer journey around critical events.
- Strong **collaborative skills** and ability to work closely the Product, Engineering, and Marketing team to support our business’s goals (e.g. acquisition, revenue, retention)
- Excellent communication skills in German, both verbal and written

**Why us?**:

- Life is too precious to care too little or too late or depend on someone else. Health is our most precious gift.
- Life could be longer and healthier with access to prevention & functional insights.
- We offer a better experience & educate people on the benefits of prevention.
- Aware will become the go-to platform to improve personal health and promote prevention powered by collective intelligence, cutting-edge science & good will.
- We are an experienced, diverse and inclusive team that has built products at scale that serve millions of customers.
- Aware is backed by some of the leading investors in healthcare, giving us all the tools, expertise and resources needed to change the face of preventative healthcare.
- We’ll give you the autonomy, ownership and access to not only contribute in your own domain, but to help us shape the company.
- Aware is based in Berlin and has a thriving hybrid culture. We place a high value on using our Studio for collaboration, co-creation and conversation, whilst ensuring every team member has enough time for deep work, done remotely.

**Benefits**:

- Competitive compensation
- Virtual stock options, so you can not only contribute to, but also participate in the success of the company
- Regular health checkups
- All-inclusive team off-sites
- Best-in-class hardware and software. We will provide whatever you need to do your best work.
- Education stipend: You’re encouraged to buy books, courses, and other resources you need to continue learning and development.

**About us**:
Aware is an innovative health tech company headquartered in the heart of Berlin with a diverse and inclusive group of people working together to build better health experiences. Aware gives people more transparency about their health to enable them to make informed life choices about their health and physical well-being. We combine our own health labs for professional blood and health tests with an innovative app, which helps users intuitively visualize, track, and optimize their health results over time. We are commited to creating a lasting impact on the world with more accessible healthcare systems for everyone.

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