Adtech Experte

vor 2 Monaten


Munich, Deutschland Experis Vollzeit

**Sie suchen ein neues Projekt?**
Für ein Kundenprojekt im Bereich FMCG suchen wir Sie als **AdTech Experte (gn**) am Standort **München**.
Das Unternehmen sucht nach Unterstützung und fachlicher Beratung bei der Einführung eines neuen Retail Media-Angebotes inkl. App, Website, Newsletter.
**Das bieten wir**:

- Stundensatz all-in: offen in €€
- Standort: München
- Remote Möglichkeit: Hybrid, 2-3 Tage on Site am Standort München
- Projektdauer / Laufzeit: asap bis 31.12.2024, mit Option auf Verlängerung
- Auslastung:32 - 40h/Woche, also 80%-100%

**Das sind Ihre Aufgaben als AdTech Experte (gn)**:

- Beteiligung an der Entwicklung des Retail Media Business Modells
- Auswahl und Integration von AdTech-Infrastruktur in enger Zusammenarbeit mit den Technikteams und externen AdTech-Partnern
- Implementierung von Ad-Tech-Lösungen und deren einzelnen Komponenten
- Entwicklung und Umsetzung von Targeting-Angeboten und Datenvermarktungsstrategien
- Aufbau eines Offsite-Media-Angebots, einschließlich der Implementierung einer ID-Lösung
- Einführung relevanter Geschäftsprozesse für die Vermarktung von Medieninhalten
- Planung der Roadmap für zukünftige Entwicklungen

**Damit überzeugen Sie uns**:

- Ausgezeichnetes Verständnis für Geschäfts
- und Produktaspekte im Bereich Digital Media / Retail Media, einschließlich Geschäftsmodelle, Marktdynamik und Systemlandschaften
- Sehr gute Kenntnisse über die aktuellen Entwicklungen im Markt für Digital Media, insbesondere im Bereich Retail Media
- Tiefgehende Kenntnisse von AdTech und verwandten Technologien wie Digital Advertising, SSPs, DSPs, ID-Lösungen und Data-Cleanrooms, sowie Erfahrung in der Vermarktung von Digital Media
- Erfahrung in Anforderungsanalyse und Auswahl von AdTech
- und Targeting-Technologien sowie ID-Lösungen und geeigneten Anbietern
- Vorzugsweise Erfahrung mit Vermarktungsmodellen für digitale Medieninhalte und Daten von Publishern
- Nachweisbare Erfolge in der Projektarbeit beim Aufbau digitaler Media-Angebote

**Das richtige Projekt?**
Der schnellste Weg zu uns führt über den Bewerben-Button
Wir leben Vielfalt und Chancengleichheit und freuen uns deshalb natürlich über Bewerbungen von Menschen mit Behinderung.
Alle personenbezogenen Formulierungen in der Stellenanzeige sind geschlechtsneutral zu betrachten.


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