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Marketing Communications Specialist
vor 1 Monat
Berlin, Berlin, Deutschland SEMI Europe VollzeitAbout SEMI: SEMI is the global industry association that connects over 3,000 member companies and 1.5 million professionals worldwide within the semiconductor and electronics design and manufacturing supply chain. Our Mission: We facilitate member collaboration to address key industry challenges through various initiatives including Advocacy, Workforce...
Communications Specialist
vor 4 Monaten
**ABOUT THE ROLE**
**YOUR DAILY IMPACT AT PELOTON**:
- Lead on planning and implementing overall business and consumer communications for the German market which spans brand, product and corporate PR
- Works closely with the local German team to ensure communications activities are supporting local commercial and brand objectives;
- Proactively identifies technology and cultural trends and devises compelling stories that show Peloton's leadership in consumer technology and brand relevance in German culture
- Works in partnership with Global Comms team and Sr. Director of Comms on local issues management including communications plans, reactive messaging, and senior stakeholder approval
- Manages local PR agency team, develops local programmes, manages budget, executes all required reporting, and is responsible for agency accountability and ensuring accomplishments are aligned with local business priorities
- Authors all critical content including: press releases, newsroom content, as well as interview prep documents
- Supports time-sensitive translation of critical content (internal and external) when necessary
- Interfaces with Germany Marketing & Brand Comms teams to set direction for cultural moments and integrated campaigns including seasonal campaigns; determines local strategy for global campaigns and initiatives
- Develops and leads local partnerships to determine appropriate communications strategies and tactics to scale partnerships locally to drive impact among existing and potential Members
**YOU BRING TO PELOTON**:
- Previous experience communications in the German market
- Experience in building proactive communications and storytelling programmes, media relations and content development skills are required
- Ability to thrive in a high paced dynamic environment; comfortable with change
- Solid relationships with media and proven ability to build relationships as needed
- Highly organised, collaborative and detail oriented
- Strong problem solver, strong written and verbal communication skills (German and English)
- PR and Communications agency management
- Ability to work in the Berlin office three days a week
About Peloton:
"Together We Go Far" means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. In order to be the best version of Peloton, we are deeply committed to building a diverse workforce and inclusive culture where all of our team members can be the best version of themselves. This work has no endpoint; it is the constant work of running an organization that strives to reach its full potential. As a first step in our commitment, we announced the Peloton Pledge to invest $100 million over the next four years to fight racial injustice and inequity in our world, and to promote health and wellbeing for all, from the inside out.
**ABOUT PELOTON**:
Peloton provides Members with expert instruction, world-class content and the fitness industry's leading music library to create impactful and entertaining workout experiences for anyone, anywhere and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton offers an immersive and personalized experience [with or without equipment]. Access Peloton content via the Peloton Bike, Bike+, Tread, Guide, Row or the Peloton App, now with multiple membership tiers. Founded in 2012 and headquartered in New York City, Peloton has a highly engaged community of nearly 7 million Members across the US, UK, Canada, Germany, and Australia.
- Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias, Peloton employees or any other organization location. Peloton is not responsible for any agency fees related to unsolicited resumes._
