Internship Strategic Marketing

Vor 4 Tagen

FeldkirchenWesterham, Deutschland W.L. Gore & Associates Vollzeit

**About the Role**: We are offering a versatile and exciting internship starting 01.03.2024 for 6 months, where you will actively support our global strategic marketing team and product manager around GORE-TEX footwear, gloves and accessories for snowsports, outdoor and lifestyle. This position will be located at our facility in Feldkirchen - Westerham.

**Responsibilities**:

- Develop new strategies together with the global strategic marketing and product management teams
- Gain new insights through trend and product analysis as well as primary and secondary market research in the lifestyle, snowsports and outdoor segments
- Conduct research in the areas of consumer needs, product categories, distribution channels and growth potentials and prepare the results in English, draw correct conclusions and recommendations from the data and insights
- Manage the maintenance of the Lifestyle Archive and the Digital Style Library
- Provide support for the global annual Sales & Market Meeting
- Opportunity to drive your own projects and support in the daily business round off your extensive area of responsibility and learning experience

**Qualifications**:

- Economic Study, such as business administration, innovation management as well as têxtile or industrial engineer in combination with business administration or a similar course of studies
- You know how to use the software tools PowerPoint and Excel very effectively for your work
- You speak fluent English, basic German skills are preferred and enjoy working in international teams
- Analytical work and strategic topics are an exciting challenge for you
- You enjoy internet research on brands and retailers, statistical databases, social media and consumer forums
- You can drive projects forward independently and proactively, but you are also a real team player
- You ideally already have some work experience (in marketing, market research or strategic management)
- You’re an outdoor enthusiast and/or you are interested into cool lifestyle brands

**That’s what you’ve got to look forward to**:

- Join a highly motivated team and a great working atmosphere
- An interesting and challenging opportunity with an international focus
- A very good compensation
- An experienced Sponsor who will help you with advice and support
- Sports activities, work-life-balance, free coffee, tea and fruits, a subsidized canteen and more

We believe in the strength of a diverse and inclusive workplace. With diverse perspectives, ideas and experiences, we uncover new possibilities and make a greater impact in the world. We are proud of Associates for building on our rich history of innovation, upholding our values and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity and respect.

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