Marketing Lead Violife Professional

Vor 3 Tagen

Hamburg, Deutschland Upfield Vollzeit

**Are you looking for a chance to contribute to a better plant-based future and are you looking for a role where you are in the **driver's** seat? As our Marketing Lead for Violife Professional you have an exciting opportunity to build a new brand in DACHIT. Together with the leadership team you will **support** the overall strategy and build the foodservice business in the region**

Location: Hamburg, Germany

Hybrid

**About the position**

As our Marketing Lead for Violife Professional you lead a highly collaborative and tight-knit marketing team of 3 Brand Managers. The team is based in Hamburg, but your responsibilities span the DACHIT region. You work closely with the head of Violife Professional and the Sales Lead on building the team, process improvements and strategy.

Your main objectives for this role will be:

- **Managing the VPro Marketing Team** challenge the status quo within the team and search for opportunities to improve effectiveness and efficiency in all marketing activities and cooperation
- **Lead strategic and operational management **of the assigned Professional brand and product portfolio. Develop and implement a wholistic B2B, Customer and Operator (B2B2B) activation strategies to fuel further growth via digital and analogue touchpoints
- **Lead the conception, coordination and execution of marketing activities** (incl. campaigns, activation concepts, operator promotion and activation, point of sales appearance...) in accordance with Upfield Brand guidelines
- **Lead the product launch process** of all VPro innovations and renovation from planning to execution including all trade marketing materials and Sales activation
- **Lead the strategic and commercial local pricing and pricing guidelines**:

- **Management of external partners** (e.g. agencies) regarding cooperation (outsourcing), concept, material development and activation strategies (online & offline)
- **Represent the local team in international meetings** and present and align on German learnings and successes within the global VPro community

**So, what does it take to be successful in this role?**

You are an experienced Marketeer with strong leadership and people management skills. You have around 10 years of experience and knowledge in marketing, strategic planning and customer development (ideally in FMCG business).

You are passionate about leading a team and can drive strategy while at the same time be hands on and show the team best practices when it comes to digital and traditional media. In other words, you are someone the team can learn from.

You describe yourself as a passionate and determined person with a hands-on mentality. You show a lot of resilience, initiative, commercial thinking and you enjoy agile working in a fast-paced environment.

We operate in a global environment so fluency in both German and English is required.

**What's next**
- Upfield is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias. _
- No personal characteristics should be a barrier to joining Upfield. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics._
- #LI-HYBRID_

  • Healthcare Marketing Lead

    vor 20 Stunden

    Hamburg, Deutschland CroX Vollzeit

    **Position**: (Senior) Healthcare Marketing Lead (m/w/d) **Location**: Munich, Germany **Work Model**: Hybrid (2-3 days home office per week) **About Our Partner**: **Our partner** is a dynamic and innovative digital health company revolutionizing chronic illness care. With a startup spirit and over 100 team members, they combine on-site and digital...

  • Global Product Marketing Lead

    vor 3 Wochen

    Hamburg, Hamburg, Deutschland EVIDENT Europe GmbH Vollzeit

    About UsEvident Europe GmbH, a global leader in microscope systems, is headquartered in Hamburg, Germany. With a presence in multiple markets and a commitment to innovation, quality, and customer satisfaction, we are seeking a talented and experienced Global Product Marketing Manager (m/f/d).Job DescriptionAs a key member of our team, you will be responsible...

  • Team Lead

    vor 3 Monaten

    Hamburg, Deutschland Heinemann Vollzeit

    For our company headquarters we are looking for a part-time or full-time position (at least 30h/week) - temporary for 2 years**Team Lead (M/F/d) - Marketing Advertising & Promotion** Your new job includes - As Team Lead of our international family business in the ‘Advertising & Promotion’ department, you will not only lead your team, but also manage...

  • Werkstudent/in (M/w/d) Marketing

    vor 3 Monaten

    Hamburg, Deutschland Flora Food Group Vollzeit

    **About Flora Food Group** We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together...

  • Digital Marketing Lead

    vor 4 Wochen

    Hamburg, Hamburg, Deutschland System Akvile GmbH Vollzeit

    About System Akvile GmbHWe are a mission-driven team dedicated to revolutionizing how people approach their ongoing skin problems. Our goal is to create innovative solutions that make a real difference in people's lives.Job Description:We are seeking an experienced Digital Marketing Manager to lead our digital marketing efforts and drive business growth. As...

  • Tech Lead Marketing Technology

    vor 7 Monaten

    Hamburg, Deutschland Statista GmbH Vollzeit

    **Tasks**: - You are accountable for technical planning and delivery of our Marketing Technology team. The team’s responsibility is technical ownership of Software used for customer acquisition, conversion, and reactivation. - You are the people lead for a team of engineers. You are expected to enable them to be the most impactful they can be and...

  • Team Leader

    vor 7 Monaten

    Hamburg, Deutschland Heinemann Vollzeit

    For Hamburg Headquarters we are recruiting a**Team Leader (M/F/d) Performance Marketing** Your new job includes - As Team Leader Performance Marketing, you are responsible for reaching travellers in digital media, turning unknown travellers into interested travellers and for increasing their engagement. In particular, you will- define the performance...

  • Strategic Product Marketing Lead

    vor 1 Monat

    Hamburg, Hamburg, Deutschland EVIDENT Europe GmbH Vollzeit

    Job DescriptionEvident Europe GmbH, a global leader in microscope systems, is seeking a skilled Global Product Marketing Manager (MIS Service). With a presence in multiple markets, we are committed to innovation, quality, and customer satisfaction.Key Responsibilities:Market Insights: Responsible for customer and market insights, including customer surveys...

  • Marketing Creative Lead

    vor 4 Wochen

    Hamburg, Hamburg, Deutschland Sunday GmbH Vollzeit

    Marketing Artist Role at Sunday GmbHWe are seeking a skilled Marketing Artist to join our team at Sunday GmbH. As a Marketing Artist, you will play a key role in creating high-performing video ads for our live games that reach millions of players.About the RoleThe ideal candidate will have experience with 3D suites such as Blender or Maya, and be proficient...

  • Marketing-Professional für Performance-Marketing bei Shopping24 GmbH

    vor 4 Wochen

    Hamburg, Hamburg, Deutschland shopping24 GmbH Vollzeit

    Beschreibung des JobsWir sind eine internationale und mehrsprachige Gruppe von Unternehmen, die sich auf die Entwicklung von Technologieplattformen spezialisiert haben. Unser Ziel ist es, Advertiser und Publisher miteinander zu verbinden und gewinnbringende Geschäftsmodelle zu entwickeln.Unsere Unternehmen digidip, shopping24 und Yieldkit bilden die YK...

  • Marketing Consulting Lead

    Vor 7 Tagen

    Hamburg, Deutschland Merkle DACH Vollzeit

    Unternehmensbeschreibung **We Dream. We Do. We Deliver.** Wir sind **Dentsu**. - Und wir sind **Merkle**. **Merkle ist Dentsu’s datengetriebene Full-Service-Agentur mit Fokus auf Customer Experience Transformation & CXM.** Dabei arbeiten wir als Marktführer in der DACH-Region branchen - und länderübergreifend mit den Top-500-Unternehmen zusammen....

  • Marketing Consulting Lead

    Vor 5 Tagen

    Hamburg, Deutschland Merkle Vollzeit

    Unternehmensbeschreibung: **We Dream. We Do. We Deliver.** Wir sind **Dentsu**. - Und wir sind **Merkle**. **Merkle ist Dentsu’s datengetriebene Full-Service-Agentur mit Fokus auf Customer Experience Transformation & CXM.** Dabei arbeiten wir als Marktführer in der DACH-Region branchen - und länderübergreifend mit den Top-500-Unternehmen zusammen....

  • Content Marketing Lead

    Vor 7 Tagen

    Hamburg, Deutschland Container xChange Vollzeit

    Job description Every day, millions of containers are transported - and every third container is empty! We solve that problem. In the 1950s, global trade changed for good. The invention of the standardized container suddenly meant that transporting goods across the world became affordable. And with that, paved the way for globalization and global wealth....

  • Marketing Growth Expansion Lead

    vor 1 Monat

    Hamburg, Hamburg, Deutschland ahead Vollzeit

    We are looking for a talented and enthusiastic Marketing Growth Expansion Lead to spearhead our expansion efforts and establish a strong footprint across Europe.About the RoleAs a key member of our team, you will lead the development and execution of growth marketing strategies, with a primary focus on influencer marketing & paid social. Your goal will be to...

  • Lead Performance Marketing

    vor 7 Monaten

    Hamburg, Deutschland SMAFO GmbH Vollzeit

    Wir sind **SMAFO**, ein Mobility Start-Up aus Paderborn. Unsere Vision? E-Bike Mobilität einfach, fair und sorgenfrei für jeden zugänglich zu machen. Seit 2018 verfolgen wir unsere Vision E-Bike Mobilität einfach und sorgenfrei zugänglich zu machen und haben inzwischen die vierte Version unseres **SMAFO** Bikes auf den Markt gebracht. Neben unserem...

  • China Senior Marketing Specialist

    vor 1 Tag

    Hamburg, Hamburg, Deutschland Container xChange Vollzeit

    We are seeking a highly skilled China Senior Marketing Specialist to lead our performance marketing initiatives in the region. As a key member of our marketing team, you will be responsible for developing and executing campaigns across paid channels like Baidu and Bing, while also exploring new opportunities like paid social.About the RoleThis role is ideal...

  • Strategic Product Marketing Lead for Microscope Systems

    vor 1 Tag

    Hamburg, Hamburg, Deutschland EVIDENT Europe GmbH Vollzeit

    About Evident Europe GmbHWe are a global leader in microscope systems, serving various markets and committed to innovation, quality, and customer satisfaction. Our team is dedicated to understanding customer needs and developing products that meet those requirements.Job DescriptionWe are seeking a talented Strategic Product Marketing Lead (m/f/d) who will be...

  • Team Lead Marketing Data Analytics

    vor 1 Monat

    Hamburg, Deutschland Heinemann Vollzeit

    For Hamburg Headquarters we are recruiting a**Team Lead Marketing Data Analytics (M/F/d)** Your new job includes - Are you passionate about transforming data into actionable insights? Do you thrive in a dynamic environment where your expertise can shape the future of travel retail? We’re looking for a visionary **Team Lead in Marketing Data Analytics...

  • People Marketing Lead

    Vor 5 Tagen

    Hamburg, Deutschland Avi Medical Vollzeit

    Munich, Berlin, Hamburg // Full-Time // Starting Asap About Avi Medical We are on a mission to elevate the patient experience and provide the best possible primary care by combining technology with a human touch. Avi Medical runs patient-centric, tech-enabled medical practices that provide a convenient, personalized, and holistic digital and physical...

  • Team Lead

    vor 3 Monaten

    Hamburg, Deutschland Gebr. Heinemann SE & Co. KG Vollzeit

    **Jeden Tag das Tor zur Welt öffnen: dein Job** - Mit unserem Sortiment bieten wir Reisenden auf der ganzen Welt, was sie sich wünschen - ob im Duty Free Shop am Flughafen, beim Shopping über den Wolken oder auf dem Kreuzfahrtschiff. Mit der Erfahrung aus 140 Jahren Handel und der Leidenschaft von weltweit mehr als 9.000 Mitarbeiterinnen und Mitarbeitern...