Senior Strategic Designer

vor 2 Monaten

Berlin, Deutschland Boston Consulting Group Vollzeit

**Who We Are**:
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.

Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.

BCG X

BCG X is the tech build & design unit of BCG. Turbocharging BCG's deep industry and functional expertise, BCG X brings together advanced tech knowledge and ambitious entrepreneurship to help organizations enable innovation at scale. With nearly 3,000 technologists, scientists, programmers, engineers, and human-centered designers located across 80+ cities, BCG X builds and designs platforms and software to address the world's most important challenges and opportunities. Teaming across our practices, and in close collaboration with our clients, our end-to-end global team unlocks new possibilities. Together we're creating the bold and disruptive products, services, and businesses of tomorrow.

**Practice Area Profile**:
**What You'll Do**:
Our strategic design team develops transformative solutions informed by deep consumer research and insight. They work to uncover the intangible attitudes, behaviors, and motivations that drive people’s choices and desires. By identifying key consumer pain points, our strategic designers can create contextually impactful venture opportunities, new business models, and strategic directions through empathetic design thinking.

**What you’ll do**
- Develop ethnographic research and contextual design investigations to understand customer behaviors, pain points, needs, and aspirations.
- Conduct primary qualitative research that help strategically frame, validate, or challenge other forms of research.
- Analyze research results and develop actionable insights.
- Identify customers’ or users’ behavioral patterns and translate them into opportunity areas.
- Bring your research conceptually and visually to life through personas, customer journeys, insight-opportunity frameworks, system maps, stories, scenarios, infographics, and service models.
- Drive the design strategy and make sure the customer perspective is the guiding principle along the whole process.
- Conduct deep trend analysis and research interesting exemplars in a relevant market.
- Design and facilitate internal workshops (e.g. ideation sessions) and external workshops with multi-disciplinary teams and corporate partners.
- Proof presentation and storytelling skills, including board presentations.
- Converge innovative ideas to a set of digital and physical products, features, or services in collaboration with Consultants, Experience Designers, and Engineers.
- Iteratively design, qualitatively and quantitively test, and refine products and services.
- Translate your understanding of customer insights to create and impact business ideas.

**What You'll Bring (Experience & Qualifications)**:
**What you’ll bring (Experience and Qualifications)**
- (Graduate) Degree in either Design, Business, Psychology, Strategy, Marketing or a related field.
- 3-5 years in a Strategic Designer role, Service Designer role, User Experience Research role, Innovation Consultant role, or relevant professional experience.
- Business fluency and excellent written and verbal communication skills in English and German.
- Strong knowledge of research methods and frameworks, user interface standards, tools, and industry guidelines. The ability to reference best practices and design patterns, and to solve complex problems and novel interface challenges.
- Understanding of user experience design principles and best practices, with the propensity and judgment to question convention when appropriate.
- Strong slide writing skills
- Visual communication skills, using sketching and other tools to articulate thoughts about complex problems, datasets, or experimentation.
- Experience in prototyping and testing, future visioning, and strategy development.
- General understanding of business models and economics highly preferable.
- Previous experience in a client-facing consulting role is a big plus.

Please include a link to your portfolio that demonstrates your affinity for human-centered design and shows how you approach a design challenge.

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